Parents often let their kids win games as a way of boosting the child's confidence. Here we see a dad who lets his little boy win eating contests, hockey challenges, arm wrestling bouts and so on. Later though, when the kid has grown up a bit, he legitimately beats his old man at Trivial Pursuit. Dad is proud. Hasbro Games: happy losing.
Often adults try to let their kids win. However, sooner or later parents understand that the child has grown and is able to win them in an absolutely honest contest. This is a touching moment, a moment of incredible pride. Hasbro gaming Russia congratulates every parent with this moment in their new spot.