Title | JFK Unsilenced |
Agency | Rothco, part of Accenture Song |
Campaign | Jfkunsilenced |
Advertiser | The times\News UK & Ireland |
Brand | The times\News UK & Ireland |
Posted | June 2018 |
Business Sector | Media, Publishing & Production |
Story | When JFK was assassinated in 1963 he was on his way to give an important speech at the Dallas Trade Mart. Now, 100 years after his birth, he finally gets to make it. The Dallas Trade Mart Speech is a world first: an AI audio speech based on data from hundreds of archive recordings of JFK speeches.The technique involves splicing together tiny phonetic fragments of speech, around 250,000 individual segments, to allow JFK to finally deliver the best speech never heard. The Times: Find your voice. |
Media Type | Case Study |
Length | |
Executive Creative Director | Alan Kelly |
Creative Director | Ste Rogers |
Copywriter | Alan Kelly |
Agency Producer | Jenna Plant |
Creative Producer | Alan Byrnes |
Designer | Shane O”Riordan |
Voice | Lauren McNinney |
Creative Strategist | Paul Hughes |
Chief Executive Officer (CEO) | Patrick Hickey |
Public Relations | Helen Browne |
Operations | Sally Oldfield |
Editor | Richard Oakley |