AdForum
Renaudineau Paul
Renaudineau Paul
PR & Communication Manager at Buzzman
Paris, France
Edit
See all work
TitleVibrez aussi avec votre téléphone
Agency
Campaign Vibrez aussi avec votre téléphone
Advertiser PMU
Brand PMU
Date of First Broadcast/Publication 2020 / 10
Business Sector Lottery & Gambling
Philosophy (original language) Fin octobre, PMU.fr a lancé un nouveau film en TV et social.Signée Buzzman, la campagne invite toutes celles et ceux qui le souhaitent à enfin utiliser leur téléphone à bon escient en pariant sur l’ensemble des courses depuis le site et l’application.
1h42 par jour*, c’est le temps moyen que passent les Français sur leurs smartphones.Et si ce temps c’était de l’argent ?
C’est le message que PMU.fr souhaite faire passer avec humour à travers un film mettant en scène un homme quelque peu désabusé à chaque fois qu’il reçoit une notification sur son téléphone lui annonçant de mauvaises nouvelles – appels en absence de son patron, rupture amoureuse, taxi en retard…Grâce à PMU.fr, le temps passé sur votre téléphone pourrait vous rapporter gros simplement en pariant sur toutes les courses hippiques depuis l’application ou le site.
Media Type Television
Length
More Information pmu.fr
Managing Director
Marketing Director
Brand Director
Advertising Manager
President
Chief Creative Officer
Vice President (VP)
Managing Director
Creative Director
Creative Director
Deputy Managing Director
Account Director
Group Manager
Advertising Manager
Communication and PR Manager
PR Executive
TV Producer / Art Buyer
Agency TV Producer
Production Company
Motion Design Lead
Director
Producer
Production Director
Post Production FIRM
Sound Production

People related to this work

You might also like...

Excessif

Brand: PMU
Agency: Buzzman
Media: Social Media

Trending

Taras Wayner

Chief Creative Officer, North America
New York, United States
Wunderman Thompson

I'm a storyteller always looking for new ways to tell a story...

Anthony Reeves

Founder
Seattle, United States
ReevesJones

Australian-born, New Zealand-trained, and now I have my two feet...

Jean-Sebastien Monty

Co-Founder, COO
Montreal, Canada
Humanise Collective

I love to build teams and rally them around varying tasks in orde...

Mike Rovner

VP, Group Creative Director
Greater New York City Area, United States
Known

I find it hard to be serious for very long. So I’ll be brief. I t...

Nonthaporn Ketmanee

Creative Director
Bangkok Metropolitan Area, Thailand, Thailand
Leo Burnett Thailand

Interested in Crossing Disciplinary Process.

Arnaud Vittet

Freelance Creative Producer
London, United Kingdom, United Kingdom
Self-employed

Creative Producer, globe trotter, fruit Addict and everything in...

Anne Stokvis

Creative Director Content
...
N=5

As Robert Rose once said, "Advertising is telling the world you a...

Myra Nussbaum

CCO & President
Chicago, United States
Havas

Myra Nussbaum is President and Chief Creative Officer of Havas Ch...
SEE MORE TALENT

Create a free Talent profile and become a member of AdForum

Get Started