Leif Janderhof
Client Director at FCB Fältman Malmén
Stockholm, Sweden
TitleMaritime Long
Agency
Campaign Nivea Men Body Shaving
Advertiser Beiersdorf AG
Brand Nivea Men Body Shaving
Date of First Broadcast/Publication 2018 / 3
Business Sector Shaving
Philosophy Today many men use their bodies as a canvas. It’s a way to express yourself and show who you are. This can’t be disturbed by all-over body hair or rashes after shaving. Thanks to NIVEA Men the new art of body shaving is fun, hassle-free and without skin irritation. The campaign is based on the fact that 74% of Swedish men regularly or occasionally remove body hair. 42% of Swedish men (age 18-55) have a tattoo. That makes Swedes the most tattooed people in the world.
Media Type Television
Length
Creative Director
Art Director
Copywriter
Designer
Designer
Designer
Director Motion Graphics
Nordic Account Director
Account Manager
Production Company
Production Company
Production Company
Nordic Lead
Client Director
Client Manger
Digital Manager
AVM Manager
AVM Manager
Print
Ooh Director
PR Prat PR
PR
Account Director

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