Josh McColough

Josh McColough

Corporate Communications at Blue Chip Marketing Worldwide
Chicago, United States

About me

Strategic communications leader with expertise in planning, generating and executing internal and external communications programs to support marketing efforts and grow business. Skilled at using combined paid, earned, shared and owned media tactics to increase brand visibility. Excel in PR/media relations, thought leadership and bylined content generation and amplification across multiple platforms.

Adjunct English Composition professor and published fiction writer. ...

Positions

Director of Corporate Communications
Northbrook, United States
June 2014 - Present (4 years 4 months)
Lead a team that owns and executes all internal and external communications for Blue Chip Worldwide—an integrated marketing agency. Create content, including: bylined/thought leadership articles, press releases, media pitches, social media content, white papers and other materials to support the agency's overall marketing efforts. Identify speaking opportunities for leadership, help create presentation content and strategize on overall messaging.

Highlights:
• Wrote and placed more than 20 bylined/thought leadership articles in general business and industry trade publications including The Drum, The Hub Magazine, MediaPost and AgencyPost
• Pitched and placed agency's work in industry publications including The Drum, MediaPost, AdAge, Crain's Chicago Business and WBEZ's Worldview
• Manage industry award strategy and submissions process
• Lead and execute agency's monthly all-company staff meetings
• Grew Blue Chip's Twitter, Instagram, Facebook and LinkedIn presence and followers
Part-Time Composition Instructor Company NameCollege of Lake County Dates EmployedAug 2004 – Present Employment Duration13 yrs 10 mos LocationGreater Chicago Area Teach the basic English Composition
College of Lake County
United States
2004 - Present (14 years 9 months)
Teach the basic English Composition class, and help guide students toward an understanding that good writing, at its most basic level, is a bellwether for future career success.
Manager of Public Affairs & Marketing
Advocate Condell Medical Center
January 2012 - July 2014 (2 years 6 months)
Responsible for all internal and external communications related to the hospital, including: media relations, web marketing communications, Advocate system news site and social media. Highlights:• Generated over $1.8 million in earned media with placements in the Chicago Tribune, Daily Herald, WGN and NBC5• Deputy managing editor of Advocate Health eNews—the system's consumer-focused health news site; contributed two articles per week, totaling in over 100 articles in my tenure• Served as hospital spokesperson and public information officer
Marketing Communications/Public Relations Manager
Sherman Health
September 2004 - January 2012 (7 years 4 months)
Developed and managed all external and internal communications. Launched integrated social media/web 2.0 marketing program for the health system. Successfully lobbied and secured state permission to build a new hospital, and led the PR and communication efforts surrounding its opening in 2009. Highlights:• Won Publicity Club of Chicago's prestigious Platinum Award for best overall PR campaign in 2010 for community outreach efforts in opening a new hospital• Launched and grew system's social media platform, becoming the twenty-third most followed hospital/health system on Twitter in 2010• Secured earned media coverage in healthcare industry trade publications, Chicago Tribune, WGN and Elgin Courier News• Wrote speeches, developed presentations and created talking points for executive leadership team• Managed all print and electronic internal communications• Served as spokesperson for hospital
Senior Editor
StayWell Custom Communications
March 2003 - September 2004 (1 year 6 months)
Coordinated direct-marketing newsletter content and production for more than twenty hospitals and health systems throughout the country. Generated and edited copy to support the clients’ marketing objectives. Fact-checked and proofread articles for newsletter database.
Graduate Instructor
The University of Iowa
August 2000 - December 2002 (2 years 4 months)
Taught honors Rhetoric and Creative Non-Fiction Writing Workshops to undergraduates.
Copy Editor
Chicago, United States
October 1997 - August 2000 (2 years 10 months)
Edited, proofread, and fact-checked all copy produced by Print Services Department, including print ads, direct mail, market research, and brochures.

Education

MFA

2000 - 2002 (2 years)
• Recipient of Iowa Arts Scholarship, 2000-2002<br>• Graduate Instructor for both Rhetoric and English departments; taught Rhetoric/Composition and Undergraduate Nonfiction Writing Workshops

BA

1993 - 1997 (4 years)
• Delivered commencement address, 1997

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