Megan Leer

Megan Leer

Public Relations Consultant at CPC Strategy
San Diego, United States

About me

With nearly 20 years of public relations experience, Megan business owners develop, drive & implement effective marketing strategies to promote thought leadership, communicate with customers and attract new business. She's experienced in building brands by creating compelling marketing materials, promoting brand value, and maintaining a current social media presence. Megan earned her bachelor's degree in history from UCLA and is a news junkie, foodie, and advocate for arts in public schools.

Positions

Public Relations Consultant
freelance
United States
2003 - Present (15 years 5 months)
* Design, develop and implement successful PR campaigns (Trade & Consumer)* Copywriting (Web copy, press releases, newsletters, brochures, blogs, advertising, email campaigns, client communications, whitepapers, articles)* Social Media Campaigns (Facebook, Twitter, Instagram, YouTube, Google+)* Event Planning (Press Conferences, Special Events, Corporate Meetings)
Public Relations Manager
GERS Retail Systems
July 2000 - July 2003 (3 years)
• Designed and tactically delivered an integrated marketing communications strategy for retail software company.• Managed all corporate communications, public relations, and promotional activities to support the brand and marketing strategy. • Established and maintained effective working relationships with project management team, clients and trade media and developed these relationships to create new business opportunities.• Increased market exposure through media tours, special events and trade shows (including Consumer Electronics Show in Las Vegas, National Retail Federation Trade Show in New York and the International Furniture Market in High Point, NC).
Public Relations Director
HCD Advertising
January 1998 - March 2000 (2 years 2 months)
* Developed and implemented strategic public relations campaigns to influence public opinion, promote ideas and sell products or services for clients including YMCA, Popeyes Chicken & Biscuits and Cox Communications.• Coached client representatives in effective communication with the public, employees and the media.• Arranged public appearances, lectures, contests, and exhibits for clients to increase product or service awareness or to promote goodwill.

Education

Bachelor of Arts (B.A.)

May 2018 - May 2018 ()

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