Title | Blizzard store |
Agency | P4 Ogilvy & Mather |
Campaign | Blizzard store |
Advertiser | International Dairy Queen |
Brand | Dairy Queen |
Date of First Broadcast/Publication | 2018 / 5 |
Business Sector | Restaurants & Fast Food |
Story | The Blizzard is Dairy Queen's most iconic ice cream. Since its launch, it's been widely recognized for being served upside down to customers in order to prove it creaminess. However, this trick has become predictable after three decades. So we needed to make it spectacular once again. We created the Blizzard Store. A kiosk where the whole Blizzard experience was upside down. 15 minutes was the average time our acrobats spent suspended upside down. |
Media Type | Commercial Animation Plan |
Length | |
Chief Creative Officer | Pinky Mon |
General Creative Director | Chacho Cabrera |
Creative Director | Werner Lemke |
Creative Director | Osvaldo Restrepo |
Art Lead | Roberto Pérez |
Graphic Designer | Franklin Lu |
Illustrator | Sergio Faria |
Illustrator | Fernando Acosta |
Producer | Alfonso Díaz |
Producer | Samuel Martinez |
Art Director | Grace Solarte |
Director | Chicho Canto |
Director of Photography (DOP) | Alvis Gonzalez |
Make-Up Artist | Bessie Linares |
Photographer | Paul Castillero |
General Manager | Mónica Urrutia |
Account Director | Olga Epifanio |
Account Executive | Liriola Garcia |
Strategic Planner | Isabella Ortega |
Digital | Maria Emma Faria |
Account Service | María Arrieta |
Account Service | Joshua Henriquez |
Additional Credit | La tribu Performance |
Additional Credit | Contexto Panama |
Additional Credit | Geometry Panama |
Additional Credit | VFX Panama |