Agent Green - "Screaming Trees"

Havas Germany

Havas Germany Düsseldorf, Germany

7358

This ad is part of the ACT Responsible Collection

Brand: Agent Green
Country: Germany

Advertiser: Agent Green

Title	Screaming Trees
Agency	Havas Germany
Campaign	Screaming Trees
Advertiser	Agent Green
Brand	Agent Green
Date of First Broadcast/Publication	2018 / 4
Business Sector	Preservation of Monuments, Parks & Wildlife
Tagline	Screaming Trees
Story	The Romanian forests make up about half of Europe’s last remaining primeval forests. Sadly enough they fall victim to illegal deforestation. While the Romanian government fails to protect its natural heritage, NGO Agent Green and Havas Düsseldorf teamed up to give trees a voice with an especially developed smart device that sends out a warning signal to local authorities when detecting a chainsaw.
Philosophy	Raising awareness to save the last remaining primeval forest heritage in Europe.
Problem	Every day, the primeval forest in Romania becomes victim of illegal deforestation.
Result	An especially developed smart device (attached to the trees - looking like a common bird house) that sends out a warning signal to local authorities when detecting a chainsaw.
Media Type	Product Design/Development
Length	101 seconds
Market	Romania
More Information	http://screamingtrees.co/
Chief Creative Officer	Eric Schoeffler
Chief Creative Officer	Darren Richardson
Executive Creative Director	Darren Richardson
Creative Director	Helmut Schulte
Creative Director	Christoph Damanik
Art Director	Annika Gude
Art Director	Alexander Schulz
Copywriter	Bernhard Labitzke
Copywriter	Sascha Neumann
Client Services Director	Harald Jäger
Account Director	Serge Przybyl
Creative technologist	Arnaud Atchimon
Agency Producer	Trang Vo Thi
Agency Producer	Matthias Wilde
Programmer	Arnaud Atchimon
Illustration	Alex Schulz
Illustration	Arnaud Atchimon
Production Company	Studio6
Producer	Trang Vo Thi
Producer	Matthias Wilde
Editor	Marcelo Alves
Editor	Till Hannes Hümbs
Animation/3D	Till Hannes Hümbs
Animation/3D	Alex Schulz
Animation/3D	Arnaud Atchimon
Sound	Audioversium, Düsseldorf
Sound Engineer	Patrick Karwatka
Voice	Matthew Rouse
Voice	Florian Maerlender
Sound Production	Sascha Peters
Director of Photography (DOP)	Till Hannes Hümbs
CCO Germany	Eric Schoeffler
CCO DÃ¼sseldorf, ECD	Darren Richardson
Creative Director, Script	Helmut Schulte
Creative Director	Christoph Damanik
Senior Art Director	Annika Gude
Junior Art Director, Illustration, Animation	Alexander Schulz
Technologist, Programmer, 3D/Product Designer, Illustration, Animation, Setting	Arnaud Atchimon
Copywriter	Bernhard Labitzke
Junior Copywriter	Sascha Neumann
Client Service Director	Harald JÃ¤ger
Junior Account Manager	Serge Przybyl
Agency Producer, Film Production	Trang Vo Thi
Editor	Marcelo Alves
Web Deveolpment	AndrÃ© Lebioda
Producer	Matthias Wilde
3D Producer	Fabian Scheer
3D Artist	Markus Pchalek
3D Artist	Benjamin JÃ¼rgens
Motion Graphics	Timo Wilke
3D Artist	Jens Brune
Producer Audio Production	Sascha Peters
Sound Engineer	Patrick Karwatka
Voice-over Artist	Matthew Rouse
Voice-over Artist	Florian Maerlender
DOP, Editor, Animation	Till Hannes HÃ¼mbs
Sounddesign & Composer	Silent Strike
Entrant Company	HAVAS DÃSSELDORF
Idea Creation	HAVAS DÃSSELDORF
Production	HAVAS DÃSSELDORF
Production	NHB