Mateusz Bojanowski

Mateusz Bojanowski

Digital Communications & Strategy at BLACKDOT STUDIOS
Berlin, Germany


Strategy Digital Planner Manager
Warsaw, Poland
July 2017 - Present (3 years 10 months)
Market Research
- Marketing consulting
- Planning Media
- Creative Concept
- Develop an advertising strategy
- Copywriting
- Analysis of the target audience
- Planning communication activities - including tactical recommendations
- Co-operation with creative departments and community management
- Public Relations& Influencer Marketing

Clients/ Brands:
- Marine Harvest Polska
- WSP Społem (Majonez Kielecki)

+Cosmetics/ Pharmaceutical
- Galderma Polska
- Nestlé Skin Health
- Merck KGaA
- Verco SA

- York PL

- InPost
- PayU

+Edu/ learning
- EF Education First
- Fundacja Rozwoju Systemu Edukacji - educational platform EPALE and Erasmus+
- Work Service &Gremi Media -

- Forever21
Digital Communications & Strategy
Berlin, Germany
January 2010 - Present (11 years 4 months)
Additional activities performed during non-standard working hours.
Small creative projects done with passion not with coercion.

Clients: Coca-Cola, CEDC Polska, Semilac, Edipresse, Brown-Forman, Forever21,
Adidas NEO, Słoneczna Tłocznia, Philip Morris International, Weber Shandwick, FashionPhilosophy Fashion Week,

Project Manager / Product Owner
Trend Masters - Premium Influencer
October 2016 - June 2017 (8 months)
- Roadmap planning
- IT/ Business strategy - Influencer platform
- Creative Influencer Strategy (experience in campaigns on Facebook, Instagram, YouTube, Snapchat, Linkedin,
- Account Management
- Sales
- Building an IT platform
- Cooperation with subcontractors

BSH Bosch - Bosch Cooking Challenge
Krajowa Spółka Cukrowa SA
Zbyszko Company S.A. (ROKO Just Fruit and Veroni Mineral)
Decathlon Polska
(Harder&Harder) Project Manager / Account Executive
Warsaw, Poland
May 2015 - June 2017 (2 years 1 month)
- Market Research
- Marketing consulting
- Make financial reports, analyzes and statistics for optimization
- Design content social-media
- WoM Marketing
- Integrated campaigns
- Public Relations and media lead relations
- Media planning and buy
- Influencer Marketing
- Event marketing
- Performance marketing/e-commerce
- Account Management
- Copywriting
- Production of advertising TV/ radio
- UX/UI mobile app and web
- Project Management

Clients/ Brands:
Zbyszko Company - 3 Cytryny, ROKO, Veroni Mineral
Sulimar - Cornelius Beer
Mokate SA
Krajowa Spółka Cukrowa SA - Polski Cukier
Tchibo Warszawa

+Cosmetics/ Pharmaceutical:
Oceanic SA - AA Cosmetics

Decathlon Polska

Dremel (Robert Bosch)
BSH Bosch (YouTube Project "Cooking Challenge")
Trader B2C + Support Digital Marketing (Social Media)
iSpot Apple Premium Reseller SAD sp. z o.o.
December 2014 - June 2015 (6 months)
- CRM, long-term relationships with customers (creating their own customer base).
- Preparing dedicated offers for business clients.
- Create sales reports.
- B2B premium product sales.
- Scrupulous conduct of complex documentation, preparation of contracts and letters.
- Managing sales of innovative hi-tech products.
- Sales reporting.
- Moderation and content creation for the official iSpot brand profile on the Instagram @ispotpl


Licentiate degree

October 2014 - August 2017 (2 years 10 months)
Journalism and public relations with specialization advertising strategy

TV Production

October 2014 - June 2016 (1 year 8 months)
TV Production

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