Delphine  GROLL

Delphine GROLL

Business Development & Communication Director at My Little Paris Group
Paris, France

About me

This profile was created because Delphine GROLL has been referenced on AdForum.

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Positions

Business Development & Communication Director
My Little Paris
France
April 2017 - Present (3 years 5 months)
Launched in 2008, My Little Paris is a media and an e-commerce company with more than 150 employees. Present in five countries (France, UK, Japan, Germany, USA), My Little Paris includes a dozen brands based on engaged communities (My Little Paris, Merci Alfred, My Little Box, Tapage, Gambettes Box, My Little Beauty, Loom, etc.)
My Little Paris brings together a community of more than 4 million people.

Missions :
- Prospection & development of new business activities
- Management of strategic alliances with key clients and partners
- External communication : strategic orientations, development of global campaigns, brand image, key opinion leaders relations
Founder
Gretel
France
April 2016 - September 2017 (1 year 5 months)
In line with the aufeminin Group’s diversification strategy, Gretel was launched in 2016 as a new e-commerce brand.
Gretel is a healthy snacks box, based on a monthly subscription model.
With 300 million possible combinations per box. Gretel is the 1st box fully personalized in France.
Gretel is owned by aufeminin Group.
Communication Director Group
aufeminin
France
September 2014 - September 2017 (3 years)
Present in 21 countries aufeminin is one of the world leader of editorial and community-based content for women, with brands such as aufeminin, Marmiton, My Little Paris, Merci Alfred, Gretel.

Missions :
- Financial and corporate communication for aufeminin Group, a listed company majority owned by Axel Springer.
- External communication for aufeminin, My Little Paris, Marmiton: media relations, lobbying, public relations, partnerships, communication actions with influencers, CSR, brand marketing.
- Strategic orientations with the CEO (direct manager), brand management and marketing budgets.

Education

Prépa ENA (Top French Public Administration University to train the future executive public) GradeAdministration

2009 - 2010 (1 year)

Graduated & Master’s in Public Affairs/Political Sciences

2005 - 2009 (4 years)

Trade Organizations

Le Club des Annonceurs, Paris

Board Member
November 2017 - Present (2 years 10 months)
Le Club des Annonceurs is an organization gathering around 150 brands in France (Managing Directors, Marketing, Communication and Digital managers).

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