| Title | Chin Up |
| Agency | MOFILM |
| Campaign | Many Voices |
| Advertiser | X |
| Brand | X |
| Date of First Broadcast/Publication | 2018 / 8 |
| Business Sector | Institutional/Public Interest/Non-Profit Org. |
| Philosophy | MOFILM, the people-powered video content creation network, has commissioned three films from the UK, USA, and South Africa as part of ‘Many Voices’; a global initiative which saw over 100 filmmakers from 26 countries propose film ideas to answer the question ‘What does the year of women mean where you are?’ Led by in-house MOFILM ECDs Trak Ellis-Hill and Lee Margolis, these three commissioned films include: ‘Chin Up’ an animated documentary by UK-based Joanne Salmon, telling her personal story of finding self-acceptance living with Treacher Collins Syndrome, ‘New Tribe Rising’ a film by USA writer/director Patrick Mason,in which Native American Rene White tells us how life is being breathed back into forgotten tribal traditions and a lost heritage where men and women were equals and‘Hidden Queens’ by South African director Okuhle Dyosopu, which shines a light on an ‘invisible’ generation of women working as domestic workers - the backbone of South Africa. ‘Chin Up’ and ‘New Tribe Rising’ launch online today, ‘Hidden Queens’ will be live in September. |
| Media Type | Case Study |
| Length | |
| Production Company | MOFILM |
| Brief | What does the year of the woman mean where you are? |
| Executive Creative Director | Trak Ellis Hill |
| Executive Creative Director | Lee Margolis |
| Copywriter | Oliver Selby |
| Art Director | Joe Simpson |
| Production Company | LoveLove Films |
| Director | JoAnne Salmon |
| Producer | Georgina Hurcombe |
| Production Coordinator | Shannon Reeve |
| Audio Post Production | Tom Angell |
| Post Production | LoveLove Films |
| Animation Team | Sunny Clarke |
| Animation Team | Dale Molloy |
| Animation Team | Joe Simpson |
| Animation Team | JoAnne Salmon |