Bathware brand Hindware has recently launched the second leg of its successful marketing campaign – ‘Thoughtful is Beautiful.’ The campaign features Hindware’s newly launched touch-free products including sensor-based faucets and water closets that have been designed to enable better safety and hygiene in households across India amidst the ongoing pandemic.
Featuring touch-free products, the new TVC focus on showcasing innovative performance-led product solutions that offer convenience to consumers. The films build further on the premise of the earlier campaign bringing together design and functionality, to offer uber-chic technological solutions that are designed to ease the consumer’s life.