My Latest Work
SEE ALL WORKIsabella Artois
Ford - Accessibility Mat
Gatorade Billboard Refrigerator
Mustang - Thunder
About me
I'am Brazilian, Senior Creative Art Director with 13 years of experience.
During that time, I worked in great Brazilian agencies: Crispin Porter + Bogusky, J Walter Thompson, LeoBurnett and Lew'Lara/TBWA, with several global brands: Ford Motor Company, Adidas, Nissan, Gatorade, Stella Artois, Fiat Chrysler Automobiles - FCA and Michelin Tires.
And thanks to some of theses brands I had the opportunity to be recognized in some important awards like D&AD, Cannes Lions, One Show, Clio Awards, Lia Awards among others.
www.vcouto.com
Skills
Languages
- English - Pro
- Portuguese - Native
Sector Experience
My Work
SEE ALL WORKInclined world
- BRAND:
- Ford Motor Company
Ford Mirrors
- BRAND:
- Ford Motor Company
Rebranding TBWA Brazil
- BRAND:
- TBWA Brazil
Ford Cockatoo
- BRAND:
- Ford Motor Company
SugarLess Loaf
- BRAND:
- SBD
Positions
Senior Creative Art Director
São Paulo, Brazil
January 2019 - Present (1 year 9 months)
Isabella Artois
- BRAND:
- Stella Artois
- AGENCY:
- Crispin Porter + Bogusky
Senior Creative Art Director
São Paulo, Brazil
January 2016 - December 2018 (2 years 11 months)
Here at the J Walter Thompson I'm part of the core of Ford Motor Company, one of the world’s greatest automakers. My job is to develop creative and strategic thinking in integrated campaigns for all Ford products: brand, parts, cars and trucks.
Ford - Accessibility Mat
- BRAND:
- Ford
- AGENCY:
- J. Walter Thompson Brazil
Inclined world
- BRAND:
- Ford Motor Company
Ford Mirrors
- BRAND:
- Ford Motor Company
Ford Cockatoo
- BRAND:
- Ford Motor Company
At Leo Burnett I had the opportunity to work with great professionals in one of the most creative agencies in the market. Part of my job was to create integrated campaigns for Fiat Chrysler Automobiles - FCA , Pirelli Tires and Brazil Kirin - Kirin Holdings Company.
I am part of a large creative team at Lew'Lara \TBWA. Part of my job is to create and develop integrated campaigns for global clients such as Adidas, Nissan, Gatorade and Michellin. Some of these campaigns are created in partnership with the other agency in TBWA group, like ChiatDay\LosAngels and TBWA\Londres.
Rebranding TBWA Brazil
- BRAND:
- TBWA Brazil
SugarLess Loaf
- BRAND:
- SBD
Adidas - Let it out
- BRAND:
- adidas
During my time at Engenho, I´ve developed several online and offline campaigns for various type of client from private to public sectors. Some of them were: GM Chevrolet, TIM (telecom company), Odebrecht, Record TV Channel (the second biggest channel in Brazil) and Band News (one of the most relevant TV News in the country). I also had direct creative collaboration on affiliate agencies at Engenhonovo, Angola e Brasília
Creative Art Director
Objectiva
Brazil
June 2009 - April 2011 (1 year 10 months)
My role at Objectiva was to develop strategic advertising campaigns for Bahia Tourism Authority (Bahiatursa) and create integrated campaigns for other clients such as: Basf, Sebrae, Acbeu (English School).
Education
Other professional activities
PHNX Tribute, Paris
Awards Jury Member
