| Title | The Legend of Big John |
| Agency | Joe Public |
| Campaign | The Legend of Big John |
| Advertiser | Chicken Licken |
| Brand | Chicken Licken |
| Date of First Broadcast/Publication | 2018 / 11 |
| Business Sector | Food |
| Story | Summary: The Big Johnä Top Deluxe meal from Chicken Licken® is a relatively well-known offering, yet no one knows where the name Big John comes from, or who, if anyone, the meal is named after. To quell the curiosity of Chicken Licken®’s biggest fans, brand and communications agency group Joe Public United, sparked the creative idea of bringing to life a tale of a person whose hunger inspired them to greatness: The Legend of Big John, the African man who discovered Europe before Europe discovered Africa. |
| Media Type | Television & Cinema |
| Length | |
| Advertising Manager | Chantal Sombonos van Tonder |
| Group Chief Creative Officer | Pepe Marais |
| Chief Creative Officer | Xolisa Dyeshana |
| Executive Creative Director | Roanna Williams |
| Creative Director | Martin Schlumpf |
| Art Director | Mphela Mamabolo |
| Copywriter | Galaletsang Kgoathe |
| Strategist | Leigh Taylor |
| Account Manager | Amber Mackeurtan |
| Agency TV Producer | Yash Raidu |
| Digital Design | Michael Carvalho |
| Executive Creative Director | Dylan McLean |
| Technical Director | Ben Krawchuk |
| Digital Developer | Neil Coetzee |
| Digital Design | Henno Reyneke |
| Copywriter | Jeanne Lloyd |
| Designer | Aldo Pulella |
| Project Manager | Ronel Landman |
| Business Unit Director | Emma Dougherty |
| Digital Design | André Lopion |
| Social Media Manager | Phike Mokuene |
| Production Company | they Shoot |
| Director | Grant De Sousa |
| Director of Photography (DOP) | Alard de Smit |
| Executive Producer | Darren Gordon |
| Actor / Celebrity | Lusindiso Zondani |
| Wardrobe / Stylist | Will Boyes |
| Post Production | left&right |
| Post Production | Chocolate Tribe |
| Post Production | Tessa Ford Production |
| Production Company Producer | Shannon Gloynne |
| Editor | Evyathar Katz |
| Colorist | Nick Apostoli |
| Music | Audio Militia |
| Sound | Lorens Persson |
| VFX Company | Choc Tribe |
| Visual Effects Supervisor | Rob van den Bragt |
| Technical Director | Tiaan Franken |
| Music Composer | Jannes Hendrikz |
| Music Composer | Johan Scheepers |
| 3D Artist | Lionel Glenn Ewan |
| 3D Artist | Casey Chelchinskey |
| 3D Artist | Derik Van der Berg |
| 3D Artist | Michael Howard |
More Work
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- BRAND:
- Investec
- AGENCY:
- Ogilvy South Africa
Jony Ive Sboofed
- BRAND:
- Chicken Licken
- AGENCY:
- Carbon Films