Germán F González

Germán F González

Creative Lead at Emaar
United Arab Emirates, United Arab Emirates

About me

Venezuelan Creative (Art) Director, based in Dubai. With several years of experience working on Advertising, Design, Innovation and creative fields.

As a result of over 15 years of experience working in the creative eld as
Art Director and consultant for various studios, advertising agencies, and
corporations while also serving as a university professor in the eld of
design. Currently based in Dubai, I have been able to hone my skills and
become a visual storyteller, creating imaginative and inspirational
artworks, working closely with several clients and brands from different
countries and multicutural backgrounds.
As an advertising professional, I am well aware of how to create concepts
to reach the end consumer. My experience includes conceptualization,
development, management and supervision of the different stages of
several advertising campaigns, events and activations, while maintaining
direct contact with the working teams, suppliers and clients involved.
At the same time, I have developed a career as university professor in the
eld of graphic design, gaining additional experience in how to convey ideas
to fairly heterogeneous groups of people, thus growing as a visual
communications professional.
Please be welcome to know more about myself and my experience, having a
look of my work at my website

  • English - Pro
  • Spanish - Native
Sector Experience


Creative Lead
United Arab Emirates
October 2016 - Present (4 years 11 months)
- Advertising campaigns, Events and Activations conceptualization.
- Art Direction development and implementation.
- Guidance to other team members.
- Projects briefing to team members and external agencies.
- Liaising and outsourcing suppliers (ie. audiovisual producers, photographers, printers, etc).

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