| Title | Dear NASA |
| Agency | VML (formerly VMLY&R) |
| Campaign | Dear NASA |
| Advertiser | Clarín Group |
| Brand | Olé |
| Date of First Broadcast/Publication | 2020 / 7 |
| Business Sector | Newspapers, Magazines, Books |
| Philosophy | Lionel Messi has been recognised with the most prestigious distinctions in the world such as “The Best” award by FIFA, his sixth Ballon d’Or, the Golden Shoe for being the top scorer in Europe; and reached 500 victories for FC Barcelona. After these incredible achievements, Leo scored his 700th goal as a professional on June 30th 2020, a truly remarkable accomplishment. For that very reason, Olé via VMLY&R Argentina launched “Dear NASA”, a campaign that is proposing to the National Aeronautics and Space Administration to exhibit in their museum the jersey of this astronomical Argentinian player, Lionel Messi given that he is undoubtedly extraterrestrial. |
| Media Type | Newspaper |
| Chief Creative Officer | Fernando Tchechenistky |
| Creative Director | Juani Martínez Cima |
| Creative Director | Bruno Macri |
| Art Director | Juan Pedro Ferretti |
| Copywriter | Santiago Esposito |
| Interactive & Innovation director | Agustín Porris |
| General Account Director | Mariana Iesulauro |
| Account Director | Marco Tiraboschi |
| Account Assistant | Melina Angel |
| Advertiser Supervisor | Natalia González. |
| Advertiser Supervisor | Román Rebichini |
| Advertiser Supervisor | Virginia Vaccarezza |
| Advertiser Supervisor | Mauro Kogan |
More Work
SEE ALLPage 20 - Pagina 20
- BRAND:
- Olé
- AGENCY:
- Y&R Argentina
Page 20 - Pagina 20
- BRAND:
- Olé
- AGENCY:
- Y&R Argentina