| Title | Take The Lead |
| Agency | adam&eveDDB |
| Campaign | Take The Lead |
| Advertiser | H&M |
| Brand | H&M |
| Posted | August 2018 |
| Business Sector | Clothing |
| Story | Starring award-winning actors Winona Ryder and Elizabeth Olsen, this upbeat film for H&M features an all-female dance crew revealing what's in store for the new season. |
| Media Type | Digital |
| Length | |
| Production Company | Iconoclast UK |
| Editing Company | Cut+Run |
| Creative / Art Direction | Genevieve de Rohan Wilner |
| Copywriter | Genevieve de Rohan Wilner |
| Creative / Art Direction | Selma Ahmed |
| Copywriter | Selma Ahmed |
| Director | Gustav Johansson |
| Editor | James Rose |
| Director | Gustav Johansson |
| Executive Producer | Carine Harris |
| Executive Producer | Anna Smith Tenser |
| Producer | Hera King |
| Director of Photography | Tom Townend |
| Choreographer | Holly Blakey |
| Chief Creative Officer | Richard Brim |
| Creative | Genevieve de Rohan Willner |
| Creative | Selma Ahmed |
| Agency Producer | Sally Pritchett |
| Editor | James Rose |
| VFX Supervisor | Chrys Aldred |
| Colourist | Oscar Larsson |
| Entrant Company | ICONOCLAST |
| Idea Creation | adam&eveDDB |
| Production | ICONOCLAST |