| Title | Hockey |
| Agency | BBDO Canada |
| Campaign | Greatness is Rare |
| Advertiser | Canadian Paralympic Committee |
| Brand | The PyeongChang 2018 Paralympic Winter Games |
| Posted | November 2018 |
| Business Sector | Sports Teams, Sports Events |
| Story | Canada’s Paralympic team used data to prove how extraordinary their athletes really are. |
| Media Type | Television |
| Chief Creative Officer | Todd Mackie |
| Chief Creative Officer | Denise Rossetto |
| Associate Creative Director | Matt Hubbard |
| Copywriter | Matt Hubbard |
| Associate Creative Director | Mike Schonberger |
| Art Director | Mike Schonberger |
| Vice President (VP) | Tom Kenny |
| Account Planner | Tom Kenny |
| Vice President (VP) | Rebecca Flaman |
| Group Account Director | Rebecca Flaman |
| Account Director | Tania Montemarano |
| Account Coordinator | Andrea Stranges |
| Project Manager | Melissa Hadley |
| Project Manager | Jason Dick |
| IA | Trevor Shaikin |
| UX | Trevor Shaikin |
| Developer | Douglas Glover |
| Developer | Jeff Sacco |
| Technology Director | Jeff Sangster |
| Production Company | Asymetric Media Ltd. |
| Director | Kacper Larski |
| Agency Producer | Beatrice Bodogh |
| Agency Producer | Julie Lapré |
| Director of Photography (DOP) | Kiel Milligan |
| Post Production | Married to Giants / Alter Ego |
| Editor | Monica Remba |
| Editor | David Whiteson |
| Colorist | Connor Fisher |
| Music | Grayson Matthews |
| Vlad Nikolic |
More Work
SEE ALLSkiing
- BRAND:
- The PyeongChang 2018 Paralympic Winter Games
- AGENCY:
- BBDO Canada
Curling
- BRAND:
- The PyeongChang 2018 Paralympic Winter Games
- AGENCY:
- BBDO Canada