Stefan Ott
Copywriter at Serviceplan Group
Munich, Germany
Campaign Miss the Start. Miss the Story
Advertiser Sky
Brand Sky
Date of First Broadcast/Publication
Business Sector TV/Radio Programs & Stations
Tagline Miss the start. Miss the story
Story We wanted to show the benefit of the restart function in a simple and entertaining way. For this we illustrated the problem of missing the beginning of a movie by leaving out the first letter of famous movie titles. This not only changed the name, but also the story. The movie
Media Type Print
Media Agency
Global Chief Creative Officer
Creative Director
Executive Creative Director
Creative Director
Art Director
Account Director

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