Hershey's - "Hershey's. Bitter, but good."

BETC HAVAS

BETC HAVAS São Paulo, Brazil

11508

Title	Hershey's. Bitter, but good.
Agency	BETC HAVAS
Campaign	Bitter, but good.
Advertiser	The Hershey Company
Brand	Hershey's
Date of First Broadcast/Publication	2019 / 4
Business Sector	Chocolate
Tagline	Hershey's. Bitter, but good.
Media Type	Print
Chief Creative Officer	Erh Ray
Executive Creative Director	Andrea Siqueira
Creative Director	Andrea Siqueira
Creative Director	Lucas Ribeiro
Creative Director	Alexandre Kazuo
Copywriter	Gabriel Sotero
Art Director	André Batista
Art Director	André Ignatiuk
Illustrator	André Ignatiuk
Account Manager	Daniela Keller
Media Director	Carlinha Gagliardi
Media Director	Ariane Finavaro
Media Director	Marcel Santos
Account Planner	Agatha Kim
Account Planner	Murilo Oliveira
Account Planner	Milena Nakata
Account Planner	Ellen Rodrigues
Head of Production	Anna Luisa Ferraz
Production Company Producer	Renata Fabri
Photographer	Estúdio Genga
Graphic Production Director	Gilmar Souza
Graphic Producer	Carlos Valeriano
Graphic Producer	Plínio Junior
Graphic Producer	Márcio Brusaferro
Graphic Producer	Marcos Nascimento
Graphic Producer	Adriana Wrege
Graphic Producer	Sabrina Zilli
Advertising Manager	Marcel Sacco
Advertising Manager	Emerson Cação
Advertising Manager	Rodrigo Campos
Advertising Manager	Maitê de Carvalho