Senior Partner, Worldwide Managing Director, Marketing Oct 2014 – Jun 2017
OgilvyOne Worldwide was the Digital and Customer Engagement arm of Ogilvy. In 2017, OgilvyOne had a network of 5,500 employees across 112 offices in 40 countries. As a member of the Worldwide Board, I led a global team on strategic marketing initiatives to drive:
• Business Growth
• Network Enablement
• Lead Generation
• OgilvyOne has been named a “Leader” by Gartner for two years in a row in its Magic Quadrant of Global Digital Marketing Agencies report.
• Network named “2016 Global Agency of the Year” by Adweek citing growth in OgilvyOne’s core digital and customer engagement services as a key driver.
Senior Partner, Worldwide Marketing Director :Jun 2003 – Oct 2014
I led the strategy and implementation of global marketing initiatives to support business objectives: development of content and thought leadership platforms; creation and amplification of content across owned, earned and social media; identifying and securing strategic speaking platforms; analyst relations; issues management; events; internal communications; analysis and measurement.
Specific initiatives include: the launch of "Sexy Little Numbers: How to grow your business using the data you already have," The New Mobile Shopper and launch of Mobile@Ogilvy; The Search for the World's Greatest Salesperson and The Future of Selling; and Verge - The OgilvyOne Global Digital Summit Series