Nicole Young

Nicole Young

Head of MarCom at Rolo
Taipei, Taiwan

About me

Marketing leader who has produced best-in-class campaigns through strategy, branding, broadcast, digital, social, influencer outreach, publicity, product placement, print, media, OTT, mobile, tablet, gaming, experiential promotions, VR/AR, OOH, and event planning to enhance brand perception to millions of consumers.

Led multiple highly visible and impactful 360 campaigns reaching millions of global consumers on brands that include: Dove, Citibank, Allstate, BP, Healthy Choice, 5 Gum, and more.

Launched groundbreaking marketing incentives domestically and internationally for franchises including: James Bond, Spider-Man, Men in Black, and Resident Evil, among others, along with developing large-scale product placement partnerships with Disney, NBC, Fox, and MTV, among other properties.

Strong reputation for quickly adapting to new technologies, processes/procedures, and changes in the landscape by addressing business challenges with ease, efficiency, and precision with clients and colleagues from C-Level down to provide industry-leading solutions.

Positions

Head of Marketing and Communication
Rolo Secure Chat
Taiwan
April 2021 - Present (6 months)
Rolo Secure Chat | Communicate with peace of mind | Passionately built for people who work and want to make the most of their lives.
Rolo puts security first through our partnership with BlackBerry, Rolo has developed multi-layer security, including:
• End-to-end encryption guarantees message confidentiality
• Jailbreak/Root & suspicious log-in detection minimize hacking & phishing risks
• Biometric access control protects more sensitive messages

Rolo Chat allows you to:
• Control who views & downloads your photos & files
• One-touch to hide sensitive messages or conversations
• Peek at new messages without leaving your chat
• Quick Undo button prevents embarrassing mistakes
• Work on the same message across devices
• And more
Philanthropic Marketing Consultant
Global Citizen
Taiwan
April 2021 - Present (6 months)
Venturing into the next chapter, I'm focused on gaining fluency in Mandarin and cultural nuances to benefit APEC, EU, and ASEAN business in the ways we connect.I’m excited and open to making local and global connections + philanthropic opportunities in the following areas:
• Strategic Planning and Creative Brainstorming
• Business and Product Development
• Brand Mapping and Awareness
• Content Creation
• Educational Development and LeadershipPersonal Passions and Areas of Interest:
• Conservation and Environmental Sustainability
• Emerging Markets and Developing Economies• Women's Leadership and Mentoring Programs
Marketing Advisor + Educator
Ministry of Education, ROC (Taiwan)
Taiwan
July 2020 - March 2021 (8 months)
After a 3-week solo trip to Asia in early 2020, it became clear I needed to push myself to new levels.
As an Advertising leader, I set out on a mission to fulfill personal and professional growth and further my career internationally.
Honing in on two decades of experience led me to travel through five countries with confidence. Quickly and easily establishing relationships with strangers, many whom I didn’t share a native language with, calmly pivoting at any given moment to maneuver any obstacles, challenges, and the unknown.
All while efficiently keeping my sling bag under 15 lbs (6.8 kg) and only spending 3/4th of my budget.
This adventure provided exponential growth.
Which led to moving across the world, becoming a full-time K-6 public educator, human spokesperson, and continuing to support all-things climate-friendly, wildlife, and conservation, while juggling part-time language lessons. 
Positions + Projects:
• Public Elementary School Teacher (3rd & 5th Grade English, 6th Grade Art)
• Full-time• Animated Reader Theater Advisory to a lively group of 6th Graders
• Full-time • Human Spokesperson and Marketing Wingwoman at My Panda Tours (Chengdu),
Winner of Travelers' Choice 2020
• Freelance Consultant
Group Account Director
Los Angeles, United States
2018 - July 2020 (2 years 6 months)
Clients: Magnolia Home, Behr, Behr Pro, KILZ +
Media: Broadcast, Digital, Print, OOH, Social, Influencer Outreach, Publicity, Product Placement, Media, Mobile, Tablet, Gaming, OTT, Experiential Promotions +
Region: North America
Account Director + Strategic Marketing Consultant
Client + Agency
United States
2013 - 2017 (4 years)
Clients: Disney, HBO, Nickelodeon, HGTV, Universal, Procter & Gamble (P&G), PepsiCo, Kraft Heinz, Sarino, Target +

Media: Broadcast, Digital, Print, OOH, Social, Influencer Outreach, Publicity, Product Placement, Media, Mobile, Tablet, Gaming, OTT, Experiential Promotions, Event Planning
+Regions: North America, Latin America, Europe, and Asia
Marketing Manager
Sony Pictures Entertainment
United States
2012 - 2013 (1 year)
Features: James Bond: Skyfall, Men in Black 3, The Amazing Spider-Man, Hotel Transylvannia, Hope Springs, Looper, Elysium, Resident Evil: Retribution +
Media: Broadcast, Digital, Print, Social, Influencer Outreach, Publicity, Product Placement, Media, Mobile, Tablet, Gaming, OTT +
Regions: Domestic and International
Account Manager
United States
2009 - 2011 (2 years)
Clients: Wrigley, 5, Eclipse, Orbit +Media: Broadcast, Digital, Print, OOH, Social, Influencer Outreach, Publicity, Product Placement, Media, Mobile, Tablet, Gaming, Experiential Promotions +
Regions: North America and Latin America
Marketing Manager, Interactive
Conagra Brands
United States
2008 - 2009 (1 year)
Brands: Healthy Choice, Banquet, Kid Cuisine, PAM, Chef Boyardee, Marie Callender’s, Egg Beaters, RO*TEL +
Media: Broadcast, Digital, Print, OOH, Social, Influencer Outreach, Publicity, Product Placement, Media, Mobile, Tablet, Gaming, Experiential Promotions, Event Planning +
Region: North America
Senior Account Executive
New York, United States
2006 - 2008 (2 years)
Brands: Unilever, Dove, Degree, Sunsilk, Allstate, Motorola, BP, Mazola +Media: Broadcast, Digital, Print, OOH, Social, Influencer Outreach, Publicity, Product Placement, Media, Mobile, Tablet, Gaming, Experiential Promotions +
Regions: North America, Latin America, Europe, and Asia
Senior Account Executive
Publicis Groupe (SapientNitro)
United States
2004 - 2006 (2 years)
Brands: CitiFinancial, CitiFinancial Auto, CitiFinancial Racing, Citi Student Loans, Kaplan University, Celebrity Cruises, Burger King +
Media: Digital, Print, OOH, Media, Mobile, Tablet, Gaming +
Region: North America

Education

Master of Arts - MA

May 2021 - May 2021 ()

Bachelor of Arts - BA

May 2021 - May 2021 ()

Similar Talent

Frank Houben
Global Brand & MarCom Director
KLM Royal Dutch Airlines
Tom Belcher
Global Marcomms Project Manager
MullenLowe Group, London
Lise McQuillin
Head of TV
Fold 7
Marine Monbeig
Head of TV
BETC Paris, Pantin
Nicholas King
Head of CG
OPTIX MENA
Jessica Hartley
Head of PR
J. Walter Thompson Amsterdam
Perrine COLLIN
Head of PR
SERVICEPLAN FRANCE
Lisa van Boekhout
Head of PR
Ambassadors

Create a free Talent profile and become a member of AdForum

Get Started