| Title | Gold Digger |
| Agency | FCB Canada |
| Campaign | Remove gender bias from dictionaries |
| Advertiser | BMO |
| Brand | BMO Bank |
| Date of First Broadcast/Publication | 2020 / 10 |
| Business Sector | Banking & Financial Services, Investments, Stock Brokers |
| Story | As part of its longstanding commitment to empowering the female leaders of tomorrow, BMO has launched an online initiative to eliminate discriminatory language in dictionary definitions for terms such as “gold digger” and “shopaholic.” |
| Media Type | Web Film |
| Length | |
| Production Company | Untitled Films |
| Editing Company | Rooster Post Production |
| Post Production | Alter Ego |
| Chief Creative Officer | Nancy Crimi-Lamanna |
| Group Creative Director | Andrew McPhee |
| Group Creative Director | Jeremiah McNama |
| Associate Creative Director | Elma Karabegovic |
| Art Director | Hussein Rumaithi |
| Copywriter | Shannon McCarroll |
| Copywriter | Caleb McMullen |
| Broadcast Producer | Anne-Marie Martignago |
| Senior Producer | Adriana Laborde |
| Editor | John Garofalo |
| EVP | Tracy Little |
| General Manager | Tracy Little |
| Vice President (VP) | Erin Howes |
| Group Account Director | Erin Howes |
| Account Director | Allison Lochhead |
| Account Supervisor | Ali Gayowski |
| Chief Strategy Officer | Shelley Brown |
| Vice President (VP) | Eryn LeMesurier |
| Strategist | Eryn LeMesurier |
| Director | Hubert Davis |
| Executive Producer | Peter Davis |
| Line Producer | Trudy Turner |
| Director of Photography (DOP) | Kiel Milligan |
| Editor | Michelle Czukar |
| Executive Producer | Samantha MacLaren |
| Colorist | Eric Whipp |
| Flame Artist | Darren Achim |
| Music | Apollo |
| Music Director | Daenen Bramberger |
| Music Composer | Daenen Bramberger |
| Executive Music Producer | Tom Hutch |
| Casting | Shasta Lutz |
| Casting | Jigsaw Casting |
| Media Agency | Um |
| Group Director | Tim Davies |
| Director | Katey Gault |
| Account Manager | Rachel Pearson |
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