Chief Editor at
Strasbourg, France

About me

Dix années d'expérience acquises au sein de plusieurs agences de communication/publicité avec des clients essentiellement sport.


Founder and Chief Editor
2007 - Present (14 years 3 months) is among France's top sports marketing websites, providing every day the best of advertising and creativity in the sports industry
Head of Branding
My Client is Rich
March 2020 - May 2020 (2 months)
> Management des équipes créatives et stratégiques
> Relations commerciales (prospects et clients) autour des prestations de branding
> Production et supervision de reco, d’études marketing, d’identités et de stratégies des marques
> Supervision de la production des supports graphiques
> Production de contenus
> Gestion des équipes stratégiques et créatives
Social Media Manager
Plus Que Pro
January 2020 - March 2020 (2 months)
> Animation des comptes social média de la marque : création et gestion du planning éditorial
> Liaison avec les différents services internes pour collecter les informations nécessaires à la publication de contenu
> Reporting
> Gestion des campagnes de sponsorisation des contenus
Social Media Manager
March 2018 - July 2019 (1 year 4 months)
In charge of content strategies related to product & brand campaigns for the Heartbeat Sports category (basket-ball, rugby, handball, volley-ball) with a specific focus on the French territory and its capital, Paris.
Social Media Manager, puis Account Director
Paris, France
March 2013 - June 2015 (2 years 3 months)
Leading social practice for Nike France (Football, Running, Nike Training Club, Nike+ FuelBand SE).

- Worked on the launches of the FFF Home & Away kits on social and drove social engagement for the brand with its community.
- Collaborated with client on the 4-week training programme leading to Nike's first 10K for Women, We Own The Night
- Conceptualise, along creative teams, the launch plan for the Nike+ FuelBand SE in Paris.
- Liaise and brief agency teams & resources to meet client's briefs
- Supervise a team of 3 people

AKQA Paris' Social Lead

Coordinating agencies' resources for the Nike account : strategic planning, project management & delivery, creative teams, social media
Inputting brand strategy and execution on the French territory, with a strong focus on Paris.
Worked across all categories : from football teams' kit launches to the execution of the first women-only 10km race in the streets of Paris.
Head of Social Media & PR
Paris, France
November 2011 - February 2013 (1 year 3 months)
In charge of elaborating social media and e-PR strategies for the agency's clients and prospects.
Clients : Perrier, AXE, SFR, Durex Arabia, 1664, Tipp-Ex

=> Launched various and successful campaigns across the world :

- Tipp-Ex 2/The Hunter & Bear's 2012 Birthday Party : most viral video in France and the UK on its launch day ; 2 Bronze Cyber Lions in Cannes 2012
- Durex/SOS Condoms : 1st ever condom delivery service in Dubaï
- MTV/Gif Me More Party : the first multi-POV digital experience featuring Californian hip-hop act, Death Grips
- Durex/Power of Imagination (viral videos in the Middle East): 3.5m views with a 25% CTR
- AXE/Anarchy Impact (web film) : 3m views on YouTube
- AXE/Apollo : ePR & social media launch in France

Managing a team of 7 community managers


Master Marketing et Gestion du Sport

September 2007 - July 2008 (10 months)

BSc International Management

September 2003 - July 2007 (3 years 10 months)

Other professional activities

PHNX Tribute, Paris

Awards Jury Member

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