Bert Hagendoorn

Bert Hagendoorn

Consultant at Bert Hagendoorn
Amsterdam, Netherlands

About me

As positioning and growth strategy specialist, I have helped numerous creative businesses and entrepreneurs in business to business over the past 10 years. I help them move on to the next level, together with my six-step plan and tailor made workshops and coaching sessions. This will give focus, direction, a sharper story, better visibility, overall strategy and ultimately a better business.

Next to my job I am Founder and Chairman of Dutch Digital Design: we showcase the best digital work from Dutch digital designers and agencies. We share the best work via social media, press and events - and talk about the design mentality behind the work. The foundation has 24 digital agencies associated as partners.

I love bringing organizations, agencies and individuals together. As part of this, I’m a co-initiator of the Dutch creative trade mission ‘Embassy of Dutch Creativity’, during Cannes Lions and events like ‘Digital Dinner Amsterdam’, and have been jury member of many creative awards, including SpinAwards, The FWA ‘Site of the Year’ and Dutch Design Awards.

More about me and my work:


Dutch Digital Design
February 2014 - Present (7 years 2 months)
The goal of the Dutch Digital Design initiative is to show the very best digital work from Dutch digital designers - both inside and outside The Netherlands. We show the best digital work and talk about the Dutch mentality behind it - at events and in publications, press and social media. Part of DDA.
Positioning specialist for creative agencies
Bert Hagendoorn
March 2009 - Present (12 years 1 month)
In the fast changing agency landscape, it's essential for creative companies to have a sharp positioning and smart communications strategy. I help agencies to see themselves from the outside in - and give them the right expertise, knowledge of the business and relevant connections that they need for success.


Masterclass Branding & Positionering Field Of Study Positionering

2015 - 2016 (1 year)

Marketing Manager Level 6 Field Of Study NIMA B, Online Marketing Grade 8,8

2010 - 2011 (1 year)

Other professional activities

PHNX Tribute, Paris

Awards Jury Member

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