Roman Carlo Olivarez

Roman Carlo Olivarez (Roman Carlo Olivarez)

Deputy Executive Creative Director at MullenLowe TREYNA
Mandaluyong City, Philippines

About me

Before becoming an award-winning creative director of MullenLowe TREYNA, Roman started out in TV and Film production and eventually fell in love with Advertising. He has worn several creative hats: cinematographer, director, producer, writer, child star – all of which come in handy when it’s time to get to work. (Yes, even the child star hat.)

Creative Director with a history of award-winning campaigns in Cannes Lions, Spikes Asia, WARC, Adfest, Ad Stars, Kidlat Awards, The Boomerangs, Adobo Design Asia, Asian Marketing Effectiveness Awards, Asia Pacific Tambuli Awards, and Araw Values Awards. Skilled in Creative Strategy, Storytelling, Photography, Film Direction, Digital Content Creation, and Integrated Marketing.

  • English - Pro
  • Filipino - Native


Creative Director
MullenLowe Philippines, Makati City
July 2009 - Present (12 years 6 months)
Created campaigns for:

Unilever Philippines for brands like Axe, CloseUp, Rexona, Surf, Breeze, Domex, Pond's Men, Clear, Eskinol, Knorr, Lady's Choice, Selecta, Magnum, and Knorr Food Solutions

7-Eleven Philippines
Alaska Milk Corporation
Chooks to Go - Roast Chicken
La Pacita Biscuits
San Miguel Corporation
Our Home
Wendy's Philippines and Guam
Bank of the Philippine Islands
Canon Philippines
Freelance Director
2008 - Present (14 years)
Worked for : Ideal Minds, Sinematika, MooMoo Inc., Provil Studios, CinemaOne, Knowledge Channel

For TV, Film, TVC, and Online Videos
Director / Segment Producer
Creative Programs Inc.
January 2009 - July 2009 (6 months)
For the cable channel CinemaOne


AB Communication - Bachelor of Arts in Communication

1998 - 2002 (4 years)

Other professional activities

Internet & Mobile Marketing Association of the Philippines (IMMAP) Young Lion Cyber Competition

Awards Jury Member
October 2019 - Present (2 years 3 months)

PHNX Tribute, Paris

Awards Jury Member

PHNX 2021, Paris

Awards Jury Member

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