Jarek Wiewiorski

Jarek Wiewiorski

Creative Director at Syrena Communications
Warsaw, Poland

About me

I started as a copywriter in Warsaw and after becoming the Copywriter of the Year in Poland, I moved on to be a Creative Director in McCann, BBDO and Leo Burnett. I work across Central Eastern Europe and beyond, lucky to meet incredible teams to create the most iconic campaigns in their markets. They boost brands in Poland, Ukraine, United States, Czech Republic, Slovakia, Russia, Kazakhstan, Georgia and Armenia.
Besides ideating high impact campaigns, I make them work across cultures and different languages. My passion is mobile 1st communication and purpose driven content in the social media.
My recent awards include Cresta Bronze 2020, Red Apple 2020, KTR 2020, White Square 2020, Eurobest 2019 and KIAF 2020 (Best Work of the Festival).


Creative Director
Syrena Communications
2017 - Present (5 years)
Key Clients: Deichmann, Inter Ikea, Centrum UNEP-GRID Warszawa UN, Oleofarm, Nauka o Klimacie
Creative Director
Tbilisi, Georgia
2015 - 2017 (2 years)
Location :Georgia and Armenia
Key Clients: Coca-Cola, MasterCard, Ferrero, Beko, Credo Bank, UN Women
Creative Director
Almaty, Kazakhstan
2014 - 2015 (1 year)
Key Clients: Samsung, Danone, Activ GSM, Kaspi Bank Plus GSM
Creative Director
Kiev, Ukraine
2014 (1 year)
Key Clients: Mondelez, Norge, Peugeot, Chernigivske, Carte Noir, Belvita
Creative Director
Warszawa, Poland
2010 - 2013 (3 years)
Key Clients: Google, Mothercare, Ikea, Sony, Opel, Kaufland, Tchibo
Creative Director
Kyiv, Ukraine
2005 - 2009 (4 years)
Location :Poland and Ukraine
Key Clients: Orange, P&G, Fiat, Philip Morris, Unicredit Bank, Praktiker, Metro Cash & Carry, KP Media, Ukrainian Red Cross
From Copywriter to Creative Director
McCann Worldgroup, Saatchi & Saatchi, D’Arcy, Soda
1994 - 2005 (11 years)
Key Clients: Mars, PepsiCo, IDS, Foxtrot, Haier, Procter&Gamble, ING, Boots, Onet, Nestle, Coca-Cola, L’Oreal, GM,

Other professional activities

PHNX Tribute, Paris

Awards Jury Member

PHNX 2021, Paris

Awards Jury Member

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