|Title||The Man Who Only Wakes Up On Friday|
|Campaign||The man who only wakes up on Friday|
|Advertiser||Black Entertainment Television|
|Date of First Broadcast/Publication|
|Business Sector||Lottery & Gambling|
|Story||Every Friday, Bet.pt launches a promotion with the best odds. Odds so good, that some people don’t even bother to wake up on any other day. To prove it, NOSSA, a Lisbon based agency, created a campaign where you could try to wake him up. The man who only wakes up on Friday, slept in micro website designed for the campaign, where everyone could try hundreds of ways to wake him up: baseball bats, tickles, fire, water, roosters and even a strip tease. There were hundreds of ways to try, but only way to do it: wait, until Friday.|
|Account Director||Duarte Durão|
|Creative Director||Nuno Cardoso|
|Creative Supervisor||Rafael Pfaltzgraff|
|Art Director||Sávio Hatherly|
|Copywriter||André Alves Afonso|
|Account Manager||David Ramuzat|
|Account Manager||Maria Inês Vitorino|
|Film Editor||Andre Almeida|
|Production Company||Bom da Fita|
Ramiro Raposo began his career in 2001 in DDB Argentina as junior...
Hey, I’m Dan. Or Daniel. Never Danny. When I’m bored, I pass the...
Experienced and awarded Chief Creative Officer with a demonstrate...
The future of creative development is increasingly data-driven, p...
Asawin started his advertising journey in some of the world’s lea...
Hey, I'm Lucy. I'm a creative, who tends to lean more on the cop...