Javier Jeri
General Creative Director at Agencia Lunar
Lima, Peru
TitleThe Wall of PridePacho's
Advertiser N/A
Brand Papacho's
Date of First Broadcast/Publication
Story Papacho´s clients have always been able to express their art in the restaurant´s placemats.

This time, we made the placemats a space where they could express messages of support, love and unity towards the LGTBIQ+ community.

In order to do this, we did something very simple. We replaced the colors of the placemats with the colors of the gay pride flag. Then we collected the best messages left by our clients and constructed a mural in our flagship restaurant.
Media Type Ambient
General Creative Director

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