Daniel da Hora
Consultant at Own
Recife Area, Brazil, Brazil
TitleWinghook Branding System
Agency
Campaign Winghook Branding System
Advertiser Dahlstedt Holding SL
Brand Winghook
Date of First Broadcast/Publication 2021
Business Sector Small Appliances & Home Accessories
Story Branding system for a Swedish consumer good retail product for the arts market: Winghhok. It’s not a nail, it’s not a screw. It’s better than all of those old fashioned things. And it holds your art on the wall in a fast, clean, easy-to-install, and safe way.
Winghook is a Swedish designed product, that sells both in regular retail stores, like IKEA or Amazon, but also you can buy it directly by its e-commerce (through their website and social media). For the logo and the branding system development, we were inspired by the geometry, the precision, and the clean design of the product.
Media Type Packaging, Branding & Design
Length
Executive Creative Director
Creative Director

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