When I finished high school in 1995 I had to choose between football and advertising and, fortunately for football, I went for the latter.
A few months after starting to study Art Direction at the Escuela Superior de Creativos Argentinos, I got my first job at the Lambiasse Publicidad agency as a visualizer.
In 1997 I went to work as Junior Art Director at Ammirati Puris Lintas.
At the beginning of 2000 and with 22 years old, I travelled to Madrid to join Tapsa as Art Director. 6 years later I was appointed Creative Director.
Throughout all these years I have worked for clients such as Gol Television, Vodafone, Iberia, Caja Madrid, Dodot, Opel or Interflora. Many of the works I did for these brands have been awarded in the main festivals of the world like Cannes Lions, London International Awards, El Ojo de iberoamérica, FIAP, El Sol, EFI, CDEC, etc.
But without a doubt the two most important awards of my life are called Irene and Ramiro.