| Title | Face G |
| Agency | J. Walter Thompson Dubai |
| Campaign | Faces |
| Advertiser | Zain Kuweit |
| Brand | Telecommunications |
| Date of First Broadcast/Publication | 2018 |
| Business Sector | Telecommunications Services |
| Philosophy | 1 in 9 children receive unwanted sexual solicitations online, making the internet a dangerous place for kids to roam free. Zain, one of the leading mobile telecom companies in the Middle East and Africa, offers a parental control feature that allows parents to choose what websites children can visit and make the internet safer for their loved ones. To emphasize the need to activate parental control, we decided to use the emojis that online predators use every day to show the faces that they don’t want us to see: their own. A campaign that hits a real-world problem in the nose (literally). |
| Media Type | |
| Executive Creative Director | Paul Banham |
| Copywriter | Eduardo Castello Branco |
| Art Director | Hagall Muniz |
| Creative Director | Marcus Koskinen |
| Business Director | Dana Kanso |
| Graphic Designer | Firose Parambil |
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