Frederico Roberto believes in the power of ideas and how they can still change the world. He’s been working in creative advertising and communications for the past 20 years and has worked in both Portugal and the UK for different global markets like EMEA, LATAM, and APAC. Samsung, HP, Fox International Channels, Nestlé, Bentley Motors, Xbox, Colgate, Virgin Active, Bentley Motors, Unilever and BP are some of the clients he has worked for. Until recently he was the Global Creative Director at the U-Studios, OLIVER Agency inhouse agency at Unilever, working for all of its 300+ global brands. He’s now the Executive Creative Director at Interweave Agency in London & Athens. Frederico has won more than 40 international awards including Cannes Lions, the South American El Ojo, Lovie Awards and the UK’s DADIs and BIMAs Awards and has been judging various prestige international festivals such as Cannes Lions, Dubai Lynx, D&AD and New York Festivals.