Luke Walker

Luke Walker

Creative Director at Weber Shandwick LDN
London, United Kingdom, United Kingdom

About me

Luke Walker is a Creative Director working in London. He has carved a 100x100m² chart in the Zambian countryside to aid the case for agricultural investment, helped an illiterate mum become a published author to raise awareness of adult illiteracy, given Lewis Hamilton epic endurance to push the usp of a printer, stolen the identity of a TV maths celeb to keep the UK clear of cyber fraud, rewritten fairy tales to financially empower young girls, and made a bike out of coffee capsules to remind people to recycle. He’s even filmed a dog parallel park a Vauxhall Corsa.

Luke tries to make his work noisy enough to see. How? By tapping into something cultural, controversial or conversational enough to give his work ‘volume’. This earned mentality is behind the most effective work, the most awarded work - taking it beyond advertising and into culture.

It’s this principle that has made Luke a highly awarded creative (over 100 pieces of metal and counting). But as well as taking home Cannes Lions, Webbys, Creative Circle’s, Clio’s, One Show and D&AD pencils, his campaigns - Brutal Cut for ActionAid (A PRWeek Campaign of the Decade), The Most Human Instinct for UNICEF (their most successful Insta post), Unboxing Childhood for Save The Children and Blind Eye for Women’s Aid - have gathered thousands of petition signatures, raised millions of pounds and affected government policy. That these ideas helped improve lives around the world is something Luke’s incredibly proud of.

But, perhaps most importantly, according to the Daily Mirror, Luke is funny. I know, we can’t believe it either.


Creative / Art Direction
London, United Kingdom
2015 - Present (5 years 9 months)
Creative Director Oct 2016 – Present
Since becoming Creative Director, Luke has won countless new business pitches and helped Weber Shandwick LDN stay at the forefront of creativity by creating industry defining work that is proven to be as effective as it is award winning.

Notable awards during this period include:
Brutal Cut - A PRWeek Campaign of the Decade
One Show Gold Pencil
D&AD Wooden Pencil
2x Cannes Lion Silver
1x Glass Lion (only UK winner)
8x Cannes Shortlists
Gold, Silver, Bronze Creative Circle
1x Silver LIA
1x Bronze LIA
2x Silver Clio
4x Bronze Clio
Webby Honouree
& many PR awards

TitleCreative Head dSep 2015 – Sep 2016
Brought in by ECD James Nester to help raise the creative reputation of the agency. 18 months later Luke had created the networks most awarded campaign ever (Brutal Cut) and helped Weber Shandwick LDN become Drums Creative Agency of the Year.

Notable awards include:
Drum Social Buzz GrandPrix
2x Eurobest Silver
1x Eurobest Bronze
Creative Circle Gold
Creative Circle Bronze
2x Gold DMA
2x Silver DMA
2x BIMA winner
& many PR awards
Creative / concept
London, United Kingdom
2009 - 2014 (5 years)
Luke's media agnostic thinking and willingness to embrace new technology was a rare thing in a traditional creative dept focused on 60 second scripts and print dimensions. His unique approach led to the Women’s Aid Blind Eye campaign - a one of a kind cinema experience that used 3D stereoscopic tech to allow the viewer to edit the advert in real time. A world first.

Awards include:
2x BIMA winner
Revolution awards winner
Creative Circle Gold
British Arrows Finalist
Cannes Lion Film Shortlist

Other professional activities

PHNX Tribute, Paris

Awards Jury Member

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