Here we go... In these 20 years of career, I’ve been lucky to always find awesome and inspiring people in the companies I worked for.
I’ve been working and learning with important brands from very different market segments. From banks to cars, from technology to food, feminine care, insurance companies. Baby diapers, adult diapers. Local, regional and global companies. Brands such as Microsoft, Ford, LG, Colgate, Land Rover, Citibank, Barilla, Netflix, Huggies, Bridgestone, Nespresso, Intimus, GoDaddy...
I’ve done, participated and leaded so many cases. Definitely much more hits than shits.
Cases that got buzz. Controversy with Brazil’s biggest media conglomerate. Controversy with FIFA during 2014 World Cup in Brazil. Controversy with São Paulo’s Mayor and alt-right extremist groups who supported him.
Cases that brought incredible results to real clients.
Cases that made people laugh, cry, share and think.
It's been a ride.