Ciaran’s’ 20-year career has spanned a multitude of creative and media disciplines. As early as 2001, Ciaran led creative and digital transformation within DoubleClick, Agency.com, and TBWA Ireland. Moving to the Middle East in 2013 Ciaran helped grow Havas digital from a 13 person agency to a 50+ team. Joining VICE in 2017, as founding ECD, he is responsible for leading the creative output and vision of VICE MEA, and Virtue –The Creative Agency By VICE. His focus is on creating value-driven culture-first creative and helping chart emotional territories for brands in a complex media world. Through a succession of successful high profile pitch wins Ciaran has launched and grown the business to be one of the regions most sought after independent agencies. In less than 12 months the agency has produced several music videos, a Hollywood star-studded short film for Dubai Tourism, launched the regions foremost online publishing platform for Arab Women societal narratives with Unilever, Bil Arabi a feature-length documentary on Youth culture across the Middle East and Womanhood, a project that tackles patriarchal gender issues in South Africa.