| Title | bench |
| Agency | Wings CLL |
| Campaign | Good things come to those who wait |
| Brand | Guinness |
| Date of First Broadcast/Publication | 2020 / 6 |
| Business Sector | Beers, Ciders, Lagers |
| Story | The quarantine has affected us all and made it impossible to film or photo-shoot any new ad campaigns. But solid brand assets not only that are worth reconsidering, but are even expected by the fans. In the light of the incoming lifting of the lockdown (waited by all of us impatiently) Guinness found a good context to make use of its iconic imagery and historical slogan. Couldn't wait for that sofa to turn into a bench and the ceiling into sky. |
| Media Type | Web Advertising/Banners |
| Executive Creative Director | Razvan Capanescu |
| Creative Director/ art director | Joseph Martin |
| VP, Marketing | Paul Markovits |
| Senior Brand Manager | Daniela Ene |
More Work
SEE ALLThe Positivity of the Pug
- BRAND:
- Sprite
- AGENCY:
- McCann Prague
The Motion of the Duck
- BRAND:
- Sprite
- AGENCY:
- McCann Prague
School of Mental Martial Arts
- BRAND:
- Sprite
- AGENCY:
- McCann Prague
Mask of the Owl
- BRAND:
- Sprite
- AGENCY:
- McCann Prague
The Speed Of The Monkey
- BRAND:
- Sprite
- AGENCY:
- McCann Prague
Will of the Cat
- BRAND:
- Sprite
- AGENCY:
- McCann Prague
Fingerprints_man
- BRAND:
- Mastercard
- AGENCY:
- McCann Prague
Fingerprints_woman
- BRAND:
- Mastercard
- AGENCY:
- McCann Prague