Kyle Loretan

Kyle Loretan

PR and Marketing Manager at Code and Theory
New York, United States

About me

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PR and Marketing Manager
New York, United States
June 2019 - Present (3 years 6 months)
Code and Theory is a digital-first creative agency. We are a strategically driven company that lives at the intersection of creative and technology, solvers of consumer and business problems across the entire end-to-end customer journey, agents of change moving through today’s digital first world, and limited only by our own creativity. Since 2001, we have helped redefine the media landscape, creating a new generation of digital publishers. Today, we partner with leading brands and start ups alike, including adidas, BBC, Citi, CNN, Comcast, Google, HP, J.P. Morgan Chase, United Technologies, L’Oreal, Nasdaq, NBC, New York Life, and WWE. Our team is comprised of over 500 strategists, technologists, designers, analysts, and content creators in offices across New York City, San Francisco, London, Atlanta, Los Angeles, and Manila.
Studio Coordinator
New York, United States
June 2015 - June 2019 (4 years)
Talent Manager
United States
September 2013 - July 2017 (3 years 10 months)
• Develop and execute public relations, branding, consulting, digital, social media, and blogging strategies to bring greater visibility, awareness, and sales to my client(s).
• Manage and update social accounts, new music releases, and media relations
• Research and manage organic optimization to build brand and generate artist traffic
• Book shows, events, manage promotional contracts for performances and compensation
• Schedule and coordinate studio time and visits
• Manage collaboration efforts with other artists or vendors as well as operate day to day (wardrobe, videos, travel, scheduling, etc.)Representing:
• New York based artist, CJ Fly of Pro Era (
• Toronto based artist/producer, Devontée ( securing press in print + online publications utilizing contacts including Interview Magazine, The New York Daily News, Pitchfork, Rolling Stone Magazine, The Fader, Mass Appeal, VIBE, XXL, Complex, MTV, Nike, Nice Kicks, Earmilk, VICE, Hot 97, The Source, Shade 45, Fuse TV, Exclaim! & more
Office Assistant
New York, United States
June 2013 - June 2015 (2 years)
Talent & Events Coordinator
United States
January 2012 - May 2013 (1 year 4 months)
Digital Marketing Freelancer
June 2012 - January 2013 (7 months)
Athletic PR & Communications Intern
Jamaica, United States
August 2011 - April 2012 (8 months)


Bachelor of Science (B.S.)

2009 - 2013 (4 years)

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