Title | Not Sold, Not Leased |
Title (original language) | No se vende, No se arrienda |
Agency | The Juju |
Campaign | Not Sold, Not Leased |
Advertiser | Banco Caja Social |
Brand | Banco Caja Social |
Date of First Broadcast/Publication | 2021 / 7 |
Business Sector | Banking & Financial Services, Investments, Stock Brokers |
Philosophy | With the closings after the pandemic, the “for sale” or “rent” notices multiplied. Many people sold property, while others stopped paying leases. The crisis was raging, and yet Banco Caja Social created relief that made the pandemic a little less harsh for them. This is the hopeful message that seeks to position the entity. |
Media Type | Case Study |
Length | |
Partner/Chief Creative Officer | Miguel Andres Norato |
Creative Director | Camilo Bravo |
Creative Director | Daniel Sanabria |
Creative Team | Javier Suarez |
Creative Team | Natalia Herrera |
Creative Team | Jorge Calderón |
Account Director | María Fernanda Tovar |
Account Executive | Sofía Suárez |
Account Executive | Josue Pardo |
Agency Producer | Sandra Diaz |
Editor | Leonardo Hernández |
Sound | Alex Sanchez |
Advertising Manager | Carolina Bernal |
Advertising Manager | Tatiana Amaya |