Guga Costa
Sound Engineer at FCB Brasil
São Paulo, Brazil
TitleFormula 1 now on Band. Only Band shows.
Agency
Campaign #OnlyBandShows
Advertiser Band
Brand Formula 1
Date of First Broadcast/Publication
Business Sector TV/Radio Programs & Stations
Story When it comes to Formula 1, Brazilians are used to watching the races and the winners celebrating on the podium. But can you imagine how many other stories are behind the scenes in this world championship that blends speed and adrenaline? That's the goal of the #OnlyBandShows campaign, created by FCB Brasil for the network that this year started broadcasting the most popular auto racing category in the world. Band is now premiering the next video in the campaign. With the signature "Formula 1 now on Band. The more you see it, the more you love it," the new campaign video has an impactful take on the various stories that comprise the network's coverage, and will air on Band's TV and digital channels.
Media Type Television
Length
Production Company Stink Films
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FCB BRASIL Amanda Fonseca, Andreza Cursino, Anna Martha Silveira, Ary Nogueira, Beatriz Vargas, Bibiana Saldanha, Camila Galdêncio, Daniela Fonseca, Danilo Castro, Elton Longhi, Fábio Cristo, Fábio Freitas, Fernanda Geraldini, Fernando Rihan, Gustavo Martins, Henrique Aquino, João Albertini, João Porto, Luiz Eduardo Doria, Marcelo Rizério, Mário Morais, Mateus Madureira, Matheus Kafka, Murillo Moretti, Pedro Lazzuri, Rafael Martins, Rafael Pascarella, Renata D’avila, Ricardo John, Rodrigo Almeida, Rodrigo Resende, Thomás Paiva, Tiago Santos, Vitor Camacho. Production Company: Stink Films Executive Director: Ingrid Raszl Executive Producers: Renata Dumont, Carolina Junqueira, Tico Cruz, Camila Martinez, Ana Gazal, Marcela Amstalden

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