Jordan Hall
Director at Cut+Run
TitleWhat’s In A Name
Campaign What’s In A Name
Advertiser Ghetto Film School
Brand Ghetto Film School
Date of First Broadcast/Publication
Business Sector Colleges, Universities & Education Centers
Philosophy Ghetto Film School’s new short film “What’s in a Name” amplifies GFS’s goal to give platforms to people whose stories are not always told and volume to voices often unheard. The film, via agency W+K NY, edited by Aika Miyake and produced by Bryght Young Things, pushes against some of the stereotypes and conventions that society often attributes to creatives and filmmakers of color and what they are (or aren’t) capable of. The film features voice over by Spike Lee and Alfre Woodard, both of whom are involved with the school. Additionally, the students of GFS star in and filmed many of the scenes, reflecting the inclusive force and spirit of the nonprofit. With humble beginnings in the South Bronx, this organization is redefining the future of film by serving thousands of young, multicultural creative talent across the world.
Media Type Web Film
Mix Company
Advertising Manager
Advertising Manager
Advertising Manager
Executive Creative Director
Managing Director
Art Director
Head of Integrated Production
Senior Producer
Junior Producer
Production Company
Executive Producer
Editing Company
Post-production Producer
Editorial Company Executive Producer
Managing Partner
VFX Company
Head of Production
Creative Director
Flame Artist
Flame Assistant
Executive Producer, Mix
Sound Design and Mix
Sound Company / Music Company
Music Producer
Music Composer

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