Alvaro Bruch

Alvaro Bruch

Group Creative Director at MediaBrands Content Studio
Singapore, Singapore

About me

Hi, I'm Alvaro. With over 12 years of experience in the industry, I've had the opportunity to work on regional and global campaigns for some of the world's most recognised brands, including Google, Samsung, Land Rover, Converse, and Audi. Along the way, my team and I have been fortunate enough to win dozens of global awards, including One Show, Eurobest, AdStars, Spikes, and MMA. Originally from Brazil, I have had the pleasure of working in different regions, gaining valuable insights and experiences that have helped shape my creative vision. Currently, I serve as the Group Creative Director for IPG MediaBrands Content Studio.

?‍⚖️ Creative awards judge ?‍⚖️
AdStars, One Show Portfolio Night, Creative Circle

? Awards won ?
One Show, EuroBest, AdStars, Gong, Spikes, MMA, and others.

Sector Experience


Group Creative Director
Mediabrands Content Studio
2023 - Present (1 year 3 months)
Head of Creative, APAC
2021 - 2023 (2 years)
As the Head of Creative for in the APAC region, I have the privilege of leading a talented team of designers, motion designers, and copywriters to conceptualise, strategise, and art direct all campaigns in the region. From print ads to programmatic and contextual ads, brand ads, and more, we strive to create compelling campaigns that engage our target audience.
Working closely with top management, including our global CMO, Head of Campaigns, Head of Dealing, and CEO, I ensure that our creative vision and strategic thinking are executed flawlessly.
Digital Creative Lead
Singapore, Singapore
2015 - 2018 (3 years)
As Y&R's Digital and Creative Lead, I oversaw digital projects for M1, Caltex, and SilkAir, and led M1 Telecommunications as Creative Lead. My leadership won regional creative pitches for SilkAir and M1's website refresh. I conceptualized award-winning digital solutions and mentored junior creative staff.
Interactive Art Director @ SamsungInteractive
Singapore, Singapore
2012 - 2015 (3 years)

As an Interactive Art Director, I've designed projects for clients such as Samsung, SingTel, and Audi. I specialize in creating immersive interactive experiences, mobile-ready designs, campaigns, motion graphics, and brand identities.
Associate Creative Director
Singapore, Singapore

Other professional activities

PHNX Tribute 2020

Awards Jury Member

PHNX 2024

Awards Jury Member

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