David Clayton

In his previous life, David tended bars in South Beach, Miami and in the Hamptons, where client centricity is crucial.

He went on to lead commercial teams at The Guardian, designing products and selling partnerships to the likes of Google, IDEO, Vodafone and the United Nations. In 2011, David founded True & North with one question in mind: “How can we give busy people the tools to master their client relationships?”
This journey has taken David and True & North all over the globe.