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5
Best Digital Innovation Ads of the Month
1
STEM Program - Make What's Next 2017
Children are given VR goggles to help them visualize their interests in science.
| Title | Make What's Next 2017 |
| Agency | McCann Worldgroup |
| Campaign | Microsoft #MakeWhatsNext |
| Advertiser | Microsoft |
| Brand | STEM Program |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Tagline | Subscribers Only |
| Story | Subscribers Only |
| Philosophy | Subscribers Only |
| Problem | Subscribers Only |
| Type | Television |
| Length | |
| More Information | Subscribers Only |
| Chief Creative Officer | S..n B...n Subscribers Only |
2
Man in the High Castle - Resistance Radio
A fake radio station is launched to promote a show that takes place in an alternate reality.
| Title | Resistance Radio |
| Agency | SapientRazorfish North America |
| Campaign | Resistance Radio |
| Advertiser | Amazon.com, Inc. |
| Brand | Man in the High Castle |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Type | Web Site |
| More Information | Subscribers Only |
| Agency | Ca....re .t Sapi........fish Subscribers Only |
| Recording Studio | N...n S....os Subscribers Only |
| Digital Producer | Dinahmoe |
| Creative Director | S...e C....on Subscribers Only |
| Associate Creative Director | B...n C..n Subscribers Only |
| Art Director | Dylan Werner |
| Art Director | E...y Cu.....son Subscribers Only |
| Art Director | P....ck R...e Subscribers Only |
| Chief Creative Officer | Mike Monello - |
| Copywriter | N..k B....ia Subscribers Only |
| Copywriter | ..m Ab.....hy Subscribers Only |
| Copywriter | Dan Naturman |
| Production Company Producer | P...e K....re Subscribers Only |
| Production Company Producer | J...n Sa....ha Subscribers Only |
| Producer | Cassandra Reuter |
| Account Director | M..e Kn....on Subscribers Only |
| Account Executive | La....ee B..t Subscribers Only |
| Voice | Adam Fitzgerald |
| Program Manager | Sc....er W....ns Subscribers Only |
| Creative technologist | M..k H...is Subscribers Only |
| Brand Manager | Andrew Meengern |
| Amazon Original Series Marketing & Awards Lead, Amazon Studios | B....na L...z Subscribers Only |
3
Dell Technologies - Magic
Innovations are discussed in a theatrical setting as a way of showing the human element in technology.
| Title | Magic |
| Agency | Y&R New York |
| Campaign | Magic |
| Advertiser | Dell |
| Brand | Dell Technologies |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Type | Television |
| Length | |
| Production Company | Sm....er Subscribers Only |
| Editing Company | R..k P...r Sc....rs Subscribers Only |
| Special Effects / VFX | Framestore NY |
| Projection Mapping | .o . Pr......ons Subscribers Only |
| Creative Director | J...in E...t Subscribers Only |
| Creative Director | Mr. David Mellor |
| Copywriter | J...in E...t Subscribers Only |
| Director | ..m H...er Subscribers Only |
| Production Company Producer | Jenny Greenfield |
| Director of Photography (DOP) | J...in B...n Subscribers Only |
| Line Producer | A..x L...e Subscribers Only |
| Producer | Ms. Maura Hurley |
| Executive Producer | B...y J....es Subscribers Only |
| Executive Producer | S....on J...s Subscribers Only |
| Executive Producer | Ms. Eve Kornblum |
| Account Director | R...el K...se Subscribers Only |
| Account Director | H....er H...y Subscribers Only |
| Account Executive | George Rainaldi |
| Strategic Planning Director | J...a R...ds Subscribers Only |
| Editor | A..m Pe.....ky Subscribers Only |
| Editor | Ted Gaurd |
| Colorization | C....ny . Subscribers Only |
| Colorist | ..m M...ck Subscribers Only |
| Sound | Sound Lounge |
| Business Manager | M...ie D..z Subscribers Only |
| Sound Designer | ..m Ju....ne Subscribers Only |
| Founder | Mr. Brian Carmody |
| Compositor | K...h C..m Subscribers Only |
| Content Producer | N...le Le....an Subscribers Only |
| SVP Global Brand & Creative | Liz Matthews |
| Director Brand Strategy & Advertising | R....el H...e Subscribers Only |
| Brand Strategy & Advertising | V....ie D....rt Subscribers Only |
| Global Executive Creative Director | Christian Carl |
| Account President/Global Technology & Business Practice | ..e R...s Subscribers Only |
| Concept Designer | C...um Mc....ny Subscribers Only |
| Computer Graphics | Georgios Cherouvim |
| Chief Marketing Officer (CMO) | J...my B...on Subscribers Only |
| Mixer | ..m Ju....ne Subscribers Only |
| Flame Artist | Gigi Ng |
| Matte Painting | C...um Mc....ny Subscribers Only |
4
Samsung Gear S3 - The Smart Billboard
Leo Burnett Israel
A funny ad that utilizeds a "smart billboard" that appears to come to life and talk to people.
| Title | The Smart Billboard |
| Agency | Leo Burnett Israel |
| Campaign | The Smart Billboard |
| Advertiser | Samsung |
| Brand | Samsung Gear S3 |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Type | Digital Billboard/Poster |
| Length | |
| Executive Creative Director | ..i A...h Subscribers Only |
| Art Director | M...al M...er Subscribers Only |
| Art Director | Raphael Nattiv |
| Copywriter | O..n Be....im Subscribers Only |
| Copywriter | O..d ..r Subscribers Only |
| Production Company Producer | Menny Zarhia |
| Account Director | L...r Mi....li Subscribers Only |
| Account Manager | T...la F...nd Subscribers Only |
| Account Supervisor | Inna Tubin |
5
Samsung SUHD TV - Samsung Love in High Definition
A man proposes to his girlfriend by appearing to her in a high definition TV set.
| Title | Samsung Love in High Definition |
| Agency | Athos |
| Campaign | Samsung Love in High Definition |
| Advertiser | Samsung |
| Brand | Samsung SUHD TV |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Philosophy | Subscribers Only |
| Problem | Subscribers Only |
| Result | Subscribers Only |
| Type | Outdoor/Out of Home |
| Length | |
| Executive Creative Director | P...o L...a Subscribers Only |
| Creative Director | Fe....do Fe.....es Subscribers Only |
| Art Director | Noé Apéstegui |
| Art Director | M...o Sa....és Subscribers Only |
| Art Director | J...o M...dez Subscribers Only |
| Art Director | Jimmy Carrasco |
| Art Director | M..u Ca....lo Subscribers Only |
| Art Director | F..o C....na Subscribers Only |
| Copywriter | Josue Nuñez |
| Copywriter | M..i C....res Subscribers Only |
| Production Company | C....ja F...s Subscribers Only |
| Account Executive | Aily Torres |
| Account Executive | Fe....da Tr....lo Subscribers Only |
| Designer | E..o Ma......ano Subscribers Only |
| Designer | Angie Torrico |
| Designer | J...er S...ja Subscribers Only |
| Client Services Director | E..a P...z R...s Subscribers Only |
| Account Management | Chichi Bravo |
| Assistant Account Executive | L...ie Ca.....nco Subscribers Only |
| Marketing Director | V....ia B...a ..a Subscribers Only |
| Chief Client Officer | Antonio Fortun |
EDITOR'S PICK
+1
Rodzice.pl - The Baby Browser
A clever app that stimulates a baby's mind as its parent reads an article.
| Title | The Baby Browser |
| Agency | Saatchi & Saatchi |
| Campaign | Baby Browser |
| Advertiser | Rodzice.pl |
| Brand | Rodzice.pl |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Type | Digital |
| Length | |
| Executive Creative Director | J..n P....nt Subscribers Only |
| Creative Director | K...l Ma....ki Subscribers Only |
| Associate Creative Director | Michał Pawłowski |
| Associate Creative Director | Pa....ja Lu....ow Subscribers Only |
| Associate Creative Director | P...r O....ski Subscribers Only |
| Art Director | Patrycja Lukjanow |
| Copywriter | P...r O....ski Subscribers Only |
| Project Manager | P...r K....ki Subscribers Only |
| Project Manager | Tomasz Nowak |
| Project Manager | J...k Prz.......ski Subscribers Only |
| Account Planner | ..n Gr....ki Subscribers Only |
| Account Manager | Julia Dziurbiejko |
| Account Manager | Do....ka M....er Subscribers Only |
| Account Manager | I....la S..k Subscribers Only |
| Digital Design | Ewelina Eliasz |
| Digital Design | A..a D...k Subscribers Only |
| Digital Design | R...ł B...r Subscribers Only |
