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1
Committee Against Torture - Russian Yoga School
Zebra Hero
1 in 10 Russians has faced violence or torture from police or prison officers.
| Title | Russian Yoga School |
| Agency | Zebra Hero |
| Campaign | Russian Yoga School |
| Advertiser | Committee Against Torture |
| Brand | Committee Against Torture |
| Posted | November 2019 |
| Business Sector | Subscribers Only |
| Media Type | Case Study |
| Length | |
2
Clothing & textiles - Zeeman sneaker
It can be simple.
| Title | Zeeman sneaker |
| Brief | Why are some sneakers so expensive? To find out, Zeeman developed two designs.The first: the sleek Hybrid Z. Limited edition, exclusive packaging, marketing via social media and influencers. Available exclusively via an auction and in two pop-up stores in Amsterdam and Antwerp. The price: €200. The second: the Basic Z. Made the Zeeman way: a basic design, large production volume, no expensive packaging, for sale in Zeeman stores and the webshop. The price: €12.99. The website explains the difference. Contemporary clothing doesn't have to cost a fortune. Zeeman: it can be that simple. |
| Agency | Persuade |
| Campaign | Zeeman sneaker |
| Advertiser | Zeeman |
| Brand | Clothing & textiles |
| Posted | November 2019 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Problem | Subscribers Only |
| Media Type | Case Study |
| Web designer | DEPT® |
| Strategy Director | M....el Ri.....wer Subscribers Only |
| Art Director | S...an Ke.....ar Subscribers Only |
| Copywriter | W...er Kra......ger Subscribers Only |
| Designer | Y..i ..n P...el Subscribers Only |
| Shoe design | L..e G..l Subscribers Only |
| Project Manager | L...a ..n ..r V...en Subscribers Only |
| Social Media Manager | N...ke V....nt Subscribers Only |
| Online Production | S...ia Te.....en Subscribers Only |
| Media Strategist | F..i H....en Subscribers Only |
| Photographer | H..s Pi....se Subscribers Only |
| Animation | S...io M...k Subscribers Only |
| PR Agency | W..h l..e N..s Subscribers Only |
| PR Agency | Ga....oo Subscribers Only |
| Pop up store | C...T Subscribers Only |
3
American Friends of Georgia Shelter for the homeless - Dze_Georgian Project
The more second hand clothes look, the more expensive they are.
| Title | Dze_Georgian Project |
| Brief | At Dzegvi shelter for homeless, its inhabitants often wear "vintage" clothes that could be considered trendy today. So the agency created a fake fashion brand called the Dze_Georgian Project. The models were Dzegvi shelter inhabitants in their own outfits. Thanks to outdoor and social media visuals, people were soon trying to figure out who was behind the brand. The truth was revealed during the Mercedes Fashion Week, the most anticipated fashion event in Georgia. The trendiest fashion bloggers and celebrities started to discuss the importance of charity. |
| Agency | Windfor's |
| Campaign | Dze_Georgian Project |
| Advertiser | American Friends of Georgia |
| Brand | American Friends of Georgia Shelter for the homeless |
| Posted | November 2019 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Problem | Subscribers Only |
| Media Type | Case Study |
| Creative Chief | V..o Ka.....dze Subscribers Only |
| Executive Creative Director | N..o Go.....dze Subscribers Only |
| Executive Creative Director | B..a Mep......ili Subscribers Only |
| Creative Director | B..i As....ni Subscribers Only |
| Senior Art Director | M..i Su......ili Subscribers Only |
| Senior Copywriter | I...a Sak......dze Subscribers Only |
| Art Director | T...a S....KI S...ia Subscribers Only |
| Client Service Director | T...r Ts.....dze Subscribers Only |
| Senior Account Manager | I..a Sv....ze Subscribers Only |
| Junior Account Manager | T..a K....va Subscribers Only |
| Graphic Designer | M...o Nar......ili Subscribers Only |
| Graphic Designer | M..o Ch....ze Subscribers Only |
4
Puma - #eKingPelé
Let's help the King experience another historic moment.
| Title | #eKingPelé |
| Agency | BETC HAVAS |
| Campaign | #eKingPelé |
| Advertiser | Puma |
| Brand | Puma |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Media Type | Case Study |
| Length | |
| Chief Creative Officer | ..h ..y Subscribers Only |
| Executive Creative Director | A...ea Si....ra Subscribers Only |
| Creative Director | G....el S...ro Subscribers Only |
| Creative Director | M...lo M..o Subscribers Only |
| Creative Team | V...or C....lo Subscribers Only |
| Creative Team | L....ro Ol....ra Subscribers Only |
| Creative Team | V...r C...as Subscribers Only |
| Creative Team | R..l L..a Subscribers Only |
| Media Director | Ca....ha Ga.....di Subscribers Only |
| Media Director | Fa....io D...te Subscribers Only |
| Media Director | St.....ie S...or Subscribers Only |
| Account Manager | G....na D...n Subscribers Only |
| Strategist | A...ha ..m Subscribers Only |
| Strategist | M....la Na.....nto Subscribers Only |
| Integrated Production Director | A..a L...a F...az Subscribers Only |
| Production Company | Mo.....sta Cr....ve Pr.....rs Subscribers Only |
| Executive Producer | M....lo Mo....ro Subscribers Only |
| Director | Al.....re L...s Subscribers Only |
| Director | A...é I...cio Subscribers Only |
| Photographer | T...o C....ro Subscribers Only |
| Photographer | N...or G..n Subscribers Only |
| Production Coordinator | J..n A....to A...so Subscribers Only |
| Editing Company | ..e ..d Subscribers Only |
| 3D Modeler | P...o F...pe S...a Subscribers Only |
| Sound Design Company | Sa....te A...o Subscribers Only |
| Music Director | R....to C...ho Subscribers Only |
| Music Director | K..o Si....ra Subscribers Only |
| Music Director | H...o A....fi Subscribers Only |
| Music Director | D...el I....ck Subscribers Only |
| Music Producer | R....to C...ho Subscribers Only |
| Music Company / Composer | K..o Si....ra Subscribers Only |
| Music Company / Composer | H...o A....fi Subscribers Only |
| Music Company / Composer | D...el I....ck Subscribers Only |
| Music Company / Composer | M..e V...k Subscribers Only |
| Music Company / Composer | T...go C...i Subscribers Only |
| Music Company / Composer | C...ly C....es Subscribers Only |
| Music Company / Composer | H...on Ol....ra Subscribers Only |
| Music Company / Composer | ..n S...ra Subscribers Only |
| Finishing | R....do B....an Subscribers Only |
| Finishing | C...o M....ti Subscribers Only |
| Finishing | C...a C...nea Subscribers Only |
| Finishing | ..n S...ra Subscribers Only |
| Finishing | I....ra P...a Subscribers Only |
| Production Coordination | ..a Co....ro Subscribers Only |
| Production Coordination | M....na Ta....li Subscribers Only |
| Production Coordination | R..a Ol....ra Subscribers Only |
5
Volkswagen California - California Stays
This is what freedom looks like.
| Title | California Stays |
| Brief | The VW camper van encapsulated the spirit of the 60s: road trips with only freedom on the horizon. With hotter, longer summers, there's never been a better time to get on the road again with the Volkswagen California. But in Denmark, not using an official camp site is punishable by a fine, seriously undermining the sense of liberty symbolised by the vehicle. So VW partnered with landowners across the country to launch California Stays – overnight spots in Denmark’s most remote and breathtaking locations, bookable for free on AirBnB and Booking.com. |
| Agency | Belong Agency |
| Campaign | California Stays |
| Advertiser | Volkswagen |
| Brand | Volkswagen California |
| Posted | November 2019 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Problem | Subscribers Only |
| Media Type | Case Study |
| Chief Creative Officer | T...as B...g Subscribers Only |
| Executive Creative Director | F...h ..b Subscribers Only |
| Associate Creative Director | L..e J....en Subscribers Only |
| Director | S...e Bj....of Subscribers Only |
| Strategy Director | L...se B...dt Subscribers Only |
| Strategic Planner | J...b S....er Subscribers Only |
| Designer | M...in M....ke Subscribers Only |
| Designer | L...a ..y Li.....dt Subscribers Only |
| Production Company Producer | J...e Wi.....es Fr....en Subscribers Only |
| Digital Campaign Manager | M...e Ti....nd Subscribers Only |
| Project Manager | L..e Sk.....æk L...en Subscribers Only |
| Chief Executive Officer (CEO) | D...ev Ahle.........rvig Subscribers Only |
| Associate Project Manager | L...e B...n M...ler Ha.....en Subscribers Only |
| Assistant Editor | T...as M...n Subscribers Only |
| Editor | J...er L..d Subscribers Only |
EDITOR'S PICK
+1
Snickers - Snickers Suit Swag
How do you stand out from the crowd?
| Title | Snickers Suit Swag |
| Brief | In Canada alone, the NBA is sponsored by no less than 32 brands. There’s hardly anywhere you can look without seeing a logo. So when Snickers wanted to stand out from the crowd, it went somewhere no brand had gone before – the tunnel walk; the place where players show off their fashion savvy. After Toronto Raptor Delon Wright appeared in an outrageously oversized suit, the story was picked up by every major Canadian sports media outlet. But Delon's fashion faux pas was not entirely his fault. As Snickers knows, you're not you when you're hungry. |
| Agency | BBDO Canada |
| Campaign | Snickers Suit Swag |
| Advertiser | MARS |
| Brand | Snickers |
| Posted | November 2019 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Case Study |
| Chief Creative Officer | D...se Ro....to Subscribers Only |
| Chief Creative Officer | T..d M...ie Subscribers Only |
| Associate Creative Director | D...k B...s Subscribers Only |
| Associate Creative Director | R..a Ch.....jee Subscribers Only |
| Associate Creative Director | J..f C...ng Subscribers Only |
| Copywriter | L...on C..i Subscribers Only |
| Group Account Director | St.....ie P..e Subscribers Only |
| Account Director | St.....ie M....ns Subscribers Only |
| Account Supervisor | S...ey S...ke Subscribers Only |
| Vice President (VP) | ..m K...y Subscribers Only |
| Account Planner | ..m K...y Subscribers Only |
| Digital Strategist | Co....ey D...ne Subscribers Only |
| Editor | J...my S...e Subscribers Only |
| Music | M..e R....ck Subscribers Only |
| Sound | M..e R....ck Subscribers Only |
| Production Company | F...e B..O Subscribers Only |
| Executive Producer | D..e L...ke Subscribers Only |
| Production Company Producer | P..l F..r Subscribers Only |
| Director of Photography (DOP) | .J D...y Subscribers Only |
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