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Best of Innovative Marketing
The best digital innovation advertisements and campaigns worldwide.

Best of marketing innovation : May 10, 2023

1

Absolut Vodka - Mix Your Hood

Absolut’s fun new campaign from Ogilvy Canada invites Canadians to ‘Mix Your Neighborhood’ through unique cocktails developed using AI!

TitleMix Your Hood
Agency
Campaign Mix Your Neighborhood
Advertiser Absolut
Brand Absolut Vodka

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PostedMay 2023
Business SectorSubscribers Only
Media Type Digital
Length
2

Humans.ai - ION, the first AI Adviser to the the Romanian Government

Human and McCann Romania have developed an AI that helps fight misrepresentation and aids as a Governmental Counselor.

TitleION, the first AI Adviser to the the Romanian Government
Agency
Campaign ION
Advertiser Humans.ai
Brand Humans.ai

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
PhilosophySubscribers Only
Media Type Case Study
Length
Executive Creative Director Ru....ra P...c Subscribers Only
Digital Production Company H...ns Subscribers Only
3

Budweiser - BudMag

Aimed at elevating emerging artists in Colombia, Budweiser creates 'BudMag', a monthly music magazine printed inside the packaging of 12-packs.

TitleBudMag
Agency
Campaign BudMag
Advertiser Anheuser-Busch
Brand Budweiser

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Be inspired by the best creative work from around the world.

PostedMay 2023
Business SectorSubscribers Only
Media Type Print
Length
4

Brady - Gym

A poignant print campaign from nonprofit Brady that advocates for gun safety solutions. Each image shows a kid-sized coffin in a wildly out of place location, reading "Assault weapons were designed for war zones. Not our communities."

TitleGym
Agency
Campaign Ban Assault Weapons
Advertiser Brady
Brand Brady

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Be inspired by the best creative work from around the world.

Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Print
5

Kit Kat - Have A _

Interesting new digital OOH campaign for Kit Kat that highlights the impressive brand recognition, built up through more than 60 years of consistent advertising.

TitleHave A _
Agency
Campaign Have a
Advertiser Nestlé
Brand Kit Kat

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Be inspired by the best creative work from around the world.

Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Outdoor/Out of Home
Length
Global Chief Creative Officer ..s K....en Subscribers Only
Executive Creative Director ..m D..w Subscribers Only
Art Director C...s J...s Subscribers Only
Copywriter Ke.....nam C...ll Subscribers Only
Global Client Director I..e S....ry Subscribers Only
Business Director ..m B...ks Subscribers Only
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