Best campaigns this month in the beverages category. : Jun 8, 2022

Brilliant execution from Oatly's in-house creative team that slightly mocks campaign planning! A D&AD wood pencil winner in the Integrated category.

Ribena's new campaign, Chin Up, celebrates life's awkward moments. This ambient activation coincided with the Queen's jubilee in London and stars Harry and Meghan lookalikes on their own private balcony. Creative from BBH.

BBH

BBH London, United Kingdom

Follow

4641

• Brand: Ribena
• Country: United Kingdom

• Advertiser: Suntory

Share

Switch tab

• Info
• Agency
• Awards
• Brand
• Campaign

Title	The 'royal' balcony
Agency	BBH
Campaign	The 'royal' balcony
Advertiser	Suntory
Brand	Ribena
Want to see all the credits ? this content is for subscribers only Subscribe and get unlimited access. Be inspired by the best creative work from around the world. Subscribe Already a Subscriber ? Log In
Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Media Type	Ambient
Advertising Manager	B....et H...t Subscribers Only
Advertising Manager	Ch.....te F...k Subscribers Only
Executive Creative Director	H...n R...es Subscribers Only
Creative Director	..m M...a Subscribers Only
Creative Director	K...on ..e Subscribers Only
Designer	Ch.....an Kol......ski Subscribers Only
Planner	N..i J...s Subscribers Only
Planner	J..s G....ck Subscribers Only
Business Leader	S...h Ro.....es Subscribers Only
Senior Account Director	B...a Be.....tti Subscribers Only
Account Manager	E..a Mc.....las Subscribers Only
Account Executive	I..y C....tt Subscribers Only
Agency Producer	P...a W...e Subscribers Only
Build Agency	.e m..e s...f h...en Subscribers Only
Photographer	J..f M...e Subscribers Only
PR Agency	..e A....my Subscribers Only
Talent	Da....le B...ne Subscribers Only
Talent	R..s Wh....ck Subscribers Only

show more

Branded content music video film from BETC for Coca Cola. Soundtrack is Queen's 'It's a kinda Magic' celebrating the universal magic of Coca Cola.

Interesting and unique ad for Nescafe in Egypt, marking the start of Eid, that doesn't show the brand or product until the end frame. Keeps the viewer curious about the story until the reveal, and it is not disappointing! Creative from FP7 in Cairo.

More memorable and humorous work from Zulu Alpha Kilo in Canada. This time a video campaign for a2 Milk, with a strong catfishing theme!

Our +1 this issue is a case study from Ogilvy in Hong Kong for Sprite. The problem was how to grow a brand that consumers think of as a summer time drink. Leaning into 'heat' the agency repositioned Sprite as relief in heated situations.