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Best campaigns from Eastern Europe and Central Asia

Best ads from Eastern Europe & Central Asia Ads of the Month : Jan 31, 2023

1

Budapest Business Journal - Elden Fake News

A gaming experience to show the importance of fact-checking to fight the spread of fake news.

TitleElden Fake News
Agency
Campaign Elden Fake News
Advertiser Budapest Business Journal
Brand Budapest Business Journal

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Case Study
Length
Chief Creative Officer I...an B....ok Subscribers Only
Chief Creative Officer L....te K...cs Subscribers Only
Creative Director ..m S...h Subscribers Only
Senior Art Director Z...fia F...ék Subscribers Only
Associate Creative Director A..m L...rt Subscribers Only
Copywriter R...el R..s Subscribers Only
Copywriter M....us L....ti Subscribers Only
Copywriter T...�s �..ám Subscribers Only
Art Director V...or L...s Subscribers Only
Art Director K..ê B....sa Subscribers Only
Account Director R..a B...o Subscribers Only
Client Services Director L....te B...nt Subscribers Only
Designer B...o Ol....ra Subscribers Only
Account Manager L..i S...o Subscribers Only
Advertising Manager T...s B...a Subscribers Only
2

McDonald's - Too Cool For McDonald’s 1

Stop resisting to McDonald's.

TitleToo Cool For McDonald’s 1
Agency
Campaign Too Cool For McDonald’s
Advertiser McDonald's
Brand McDonald's

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
PhilosophySubscribers Only
Media Type Television
Length
Creative Director E...rs S...ga Subscribers Only
Art Director I..a B....iņa Subscribers Only
Account Management Kr....�ne K....ņa Subscribers Only
Account Management Kr....�na B....lde Subscribers Only
Production Company F..m a...ls pr......ons Subscribers Only
Producer ..o Ce.....cs Subscribers Only
Producer K....na Kr....na Subscribers Only
Director J...is N...s Subscribers Only
3

Erste Bank - George - Easy

Easy with only one finger

TitleGeorge - Easy
Agency
Campaign George - Easy
Advertiser Erste Bank der österreichischen Sparkassen AG
Brand Erste Bank

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
PhilosophySubscribers Only
Media Type Television
Length
Creative Director T...s N....ný Subscribers Only
Art Director Di....ii U....ef Subscribers Only
Copywriter T...s Kr.....ka Subscribers Only
Production Company Cr....ve E....sy Subscribers Only
Executive Producer M...us H...r Subscribers Only
Executive Producer V...k S...ek Subscribers Only
Director of Photography (DOP) R...m S....lka Subscribers Only
Director L...s V...e Subscribers Only
Editor M...k Kr.....ky Subscribers Only
Line Producer V...ek P...a Subscribers Only
Production Manager Z...na Zm....va Subscribers Only
Location Manager M...š V....ý Subscribers Only
1st AD P..r He....ch Subscribers Only
2nd AD V...av Vy....il Subscribers Only
Production Coordinator Kr....na N....na Subscribers Only
Runner ..x L...ky Subscribers Only
Runner T...s S....ar Subscribers Only
Focus Puller ..n H...an Subscribers Only
2nd Camera Assistant ..n D...k Subscribers Only
Gaffer R...n V...k Subscribers Only
Gaffer ..x D...r Subscribers Only
Key Grip M...al R...s Subscribers Only
Motion Control V....ch N...ed Subscribers Only
Motion Control T...s S...a Subscribers Only
Video Operator J...a T...t Subscribers Only
Cable Guy M...in M....uz P...k Subscribers Only
DIT M...n Dv....ek Subscribers Only
Production Designer V....ch K....ky Subscribers Only
Props Master S...da Pr.....ky Subscribers Only
Construction Stby D...d La....ka Subscribers Only
Location Manager M...š V...lý Subscribers Only
Location Assistant R...n P....ek Subscribers Only
Wardrobe / Stylist B....ra K..i Subscribers Only
Wardrobe Assistant Mi....la H....ová Subscribers Only
Make-Up Artist Ka....na S....va Subscribers Only
Cast N..a ..e C..a Subscribers Only
Cast V...av R....ka Subscribers Only
Cast M...n H....ek Subscribers Only
Cast J...us Ku....ik Subscribers Only
Cast Z...ek Z...a Subscribers Only
Casting S...n S..s Subscribers Only
Casting Director A..a Sa.....va Subscribers Only
Casting Coordinator M....na K...k Subscribers Only
Post-production Producer T...r H...ra Subscribers Only
Post Production ..X P...ue Subscribers Only
Post-production Producer T...s B..z Subscribers Only
VFX Supervisor J..i C...k Subscribers Only
Color Grade Artist ..x H...ey Subscribers Only
Music Licensing Trac.........elds Subscribers Only
Music Supervision M..c Ta....nn Subscribers Only
Music B...y Subscribers Only
Sound Designer S...el Ju....ic Subscribers Only
Voice Talent ..y T...ne Subscribers Only
Voice Talent K...e T...ne Subscribers Only
4

TAZZ - When cravings hit, Tazz delivers.
Jam Sessions Agency

Effective crazy food delivery campaign.

TitleWhen cravings hit, Tazz delivers.
Agency
Campaign When cravings hit, Tazz delivers.
Advertiser HCL Online Advertising
Brand TAZZ

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PostedDecember 2022
Business SectorSubscribers Only
Media Type Case Study
Length
5

Rolton Pasta - STUDENT

Weird! That's the only word.

TitleSTUDENT
BriefBackground:Rollton – is the Legendary INSTANT noodles in Kazakhstan!For more than two decades millions of families across country cook Rollton.Problem:Rollton range includes NOT only instant noodles, but excellent pasta as well!But the habit of perceiving Rollton only as instant noodles does not allow people to take pasta seriously. Audience is full of stereotypes that Rollton pasta is the same quality as instant noodles.Solution:To show people how ridiculous it is to think that prejudices about Rollton are true.To cook Rollton pasta like Rollton instant noodles and show what will happen.Spoiler - nothing.It's a series of 17 episodes where our heroes waiting to boild Rolton and of course they failed. We placed our ads episode by episode in each commercial block of the users so they wached the never ending process of no success pasta boiling.Results:The first advertisement of the brand, which in a humorous manner fights not with external competitors, but with itself. We freshened up the tone of the brand by making boring and inconspicuous pasta the topic for online sharing.
Agency
Campaign Rolton Stereotypes
Advertiser Rolton
Brand Rolton Pasta

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PostedNovember 2022
Business SectorSubscribers Only
StorySubscribers Only
Media Type Television & Cinema
Entrant Company B..O .A Subscribers Only
Danil Maslov ..O Subscribers Only
Igor Golushko Cr....ve di....or Subscribers Only
Julia Yugay ..D Subscribers Only
Renat Poposhev S...or ..t Di....or Subscribers Only
Daria Priezzheva Co.....ter Subscribers Only
Yana Koshchuk S...or co.....ter Subscribers Only
Oleg Sigitov J...or ..t di....or Subscribers Only
Alina Ryspekova De....er Subscribers Only
Ksenia Zhanokov S...or a....nt m....er Subscribers Only
Production company .O S...S Subscribers Only
Evgeny Gozheyshiy Di....or Subscribers Only
Ivan Krutos O...r, ex.....ve pr....er Subscribers Only
Daria Volgina Ex.....ve pr....er Subscribers Only
Evelina Bialaja L..e pr....er Subscribers Only
Mikhail Petrenko ..P Subscribers Only
Dina Golubeva S....st Subscribers Only
Kolya Kishchuk a...st Subscribers Only
Client M....en F..d Ti.....an Subscribers Only
Sholpan Abdilda Di....or .f Ma.....ng De.....ent Subscribers Only
Irina Panasova H..d .f ..e b...d de.....ent Subscribers Only
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