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Digital Innovation

Best Digital Innovation ads of the Month : Jul 2, 2018

1

Lego - Making The List

Quand la data s'associe au hackvertising pour permettre à Lego de remonter sur les sites e-commerce en fonction des tendances pour Noël. Lion de bronze en CREATIVE eCOMMERCE et Lion d'argent en CREATIVE DATA

TitleMaking The List
Agency
Campaign Making The List
Advertiser The Lego Group
Brand Lego

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PostedApril 2018
Business SectorSubscribers Only
StorySubscribers Only
Media Type Case Study
Length
Managing Partner D...d H...er Subscribers Only
Chief Executive Officer C...s Ho....on Subscribers Only
Chief Creative Officer ..t W...e Subscribers Only
Creative Director B...n Je.....on Subscribers Only
Copywriter A...ey W....ng Subscribers Only
Copywriter C....on B...n Subscribers Only
Art Director D...el D....on Subscribers Only
Interactive Designer J...n Y...g Subscribers Only
Interactive Designer V....sa Sa....to Subscribers Only
Lego Builder N...l H..l Subscribers Only
Account Director M....na R..e Subscribers Only
Account Manager C...re Ha.....rd Subscribers Only
Agency Producer J...e D..f Subscribers Only
Agency Producer D...d C...er Subscribers Only
Head Of Performance J...s S..w Subscribers Only
Operations R..a S...n Subscribers Only
Film Production Company Y..l D....n, Me.....ne Subscribers Only
2

Reclame Aqui - Corruption Detector

Une appli avec reconnaissance faciale qui permet de dénoncer les politiciens corrompus. Grand Prix et Lion d'or MOBILE, Lion d'or en BRAND EXPERIENCE & ACTIVATION...

TitleCorruption Detector
Agency
Campaign Color of Corruption
Advertiser Reclame AQUI
Brand Reclame Aqui

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Digital
Length
More InformationSubscribers Only
Chief Creative Officer R....go J...ne Subscribers Only
Executive Creative Director A....no M...s Subscribers Only
Creative Director B...o B..x Subscribers Only
Creative Director R...el G....ga Subscribers Only
Art Director ..e K...on Subscribers Only
Art Director T...o Pi....ro Subscribers Only
Copywriter R...el G....ga Subscribers Only
Copywriter B...o B..x Subscribers Only
Broadcast Producer M....na M...es Subscribers Only
Editor F...pe Ba.....lla Subscribers Only
Chief Operating Officer (COO) M...cia E....es Subscribers Only
Account Service M...a P...já Subscribers Only
Project Manager Na....ia Be....as Subscribers Only
Project Manager A...da R...s Subscribers Only
Digital Production Company F...et Subscribers Only
Digital Producer G....el T....es Subscribers Only
Digital Producer G....el Pi....ta Subscribers Only
Print production Ro....on S...a Subscribers Only
Print production R....go Gi.....ino Subscribers Only
Production Company V...r F...es Subscribers Only
Director M...io M...os Subscribers Only
Director Ma....lo N...es Subscribers Only
Executive Producer A....to L...s Subscribers Only
Executive Producer P...a M...es Subscribers Only
Executive Producer Fr.....co P...h Subscribers Only
Production Team G....na Gr....in Subscribers Only
Production Team I....la G..a Subscribers Only
Production Team Va....ai R....ro Subscribers Only
MOTION DESIGN M...io M...os Subscribers Only
Post Production LO.....tor Z..o Subscribers Only
Sound Production Sa....te A...o Subscribers Only
Music Prod Company T..m Sa....te Subscribers Only
Voice E..c m...e Subscribers Only
Production Team Fe....da C...a Subscribers Only
Production Team T....ne D..s Fe....ra Subscribers Only
Sound Designer C...ão Gu....ro Subscribers Only
Brand Manager Fr.....co R....de Subscribers Only
Brand Manager F...pe P....go Subscribers Only
Brand Manager Ma....cio V...as Subscribers Only
PR Agency E....an Si.....ca Subscribers Only
3

TD Ameritrade - The first ad in the blockchain

Quand le code de la blockchain crée visuellement le message. Lions de bronze en CREATIVE DATA et DIGITAL CRAFT

TitleThe first ad in the blockchain
Agency
Campaign The first ad in the blockchain
Advertiser TD Ameritrade
Brand TD Ameritrade

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Digital
Length
4

Hermes Pardini - VR Vaccine
.

Quand la réalité virtuelle aide à faire passer un mauvais moment aux enfants. Lions de bronze en DIGITAL CRAFT, OUTDOOR et PROMO & ACTIVATION et Lion d'argent en BRAND EXPERIENCE & ACTIVATION

TitleVR Vaccine
Title (original language)VR Vacina
Agency
Campaign VR Vaccine
Advertiser Hermes Pardini
Brand Hermes Pardini

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Case Study
Length
Chief Creative Officer C....io L..a Subscribers Only
Executive Creative Director f...x ..l v...e Subscribers Only
Creative Director R....do Sci......lla Subscribers Only
Creative Director E....do D..s Subscribers Only
Creative Director M...io F....en Subscribers Only
Art Director S...ra A...s Subscribers Only
Production Company V...r F...es Subscribers Only
5

CBA - ATM's that listen

Quand les DAB sont transformés en micro-sondeurs, les banques reçoivent encore plus de données. Lion d'argent en CREATIVE DATA

TitleATM's that listen
Agency
Campaign ATM's that listen
Advertiser Commonwealth Bank of Australia
Brand CBA

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PostedJune 2018
Business SectorSubscribers Only
Media Type Case Study
Length
EDITOR'S PICK
+1

Solidarité Grands Froids - The Homeless Webshop

Un mini-site pour aider les sans-abris à faire héberger gratuitement par d'autres sites. Lion de bronze en CREATIVE eCOMMERCE et Lion d'argent en DIGITAL CRAFT

TitleThe Homeless Webshop
Agency
Campaign The Homeless Webshop
Advertiser Solidarité Grands Froids
Brand Solidarité Grands Froids

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Web Site
Length
Creative Director G..t P....ls Subscribers Only
Copywriter O..f Me....an Subscribers Only
Art Director G..g ..n Bu.....out Subscribers Only
Art Director J...n ..n O...el Subscribers Only
Account Manager V....rie D....re Subscribers Only
Design O...ia M...in Subscribers Only
Advertising Manager C....ia S....on Subscribers Only
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