TOP5
TOP
5
Innovative Marketing

Best of innovative marketing : Oct 30, 2015

1

PhoneAddress™ - PhoneAddress™

Connectée au portable, cette application permet de livrer les colis là où l'on se trouve.

TitlePhoneAddress™
Agency
Campaign PhoneAddress™
Advertiser Base
Brand PhoneAddress™

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Applications
Length
Production Company
Creative Director P...r A..e Subscribers Only
Copywriter ..m A..s Subscribers Only
Art Director S...an ..n ..n Bo....rd Subscribers Only
Agency Producer Br....te Ve.....kt Subscribers Only
Digital Producer M....en B...a Subscribers Only
2

Vodafone - Between Us

Première application, exclusivement réservée aux femmes, qui les protège des violences domestiques.

TitleBetween Us
Agency
Campaign Red Light Application
Advertiser Vodafone
Brand Vodafone

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PostedJune 2015
Business SectorSubscribers Only
StorySubscribers Only
ProblemSubscribers Only
Media Type Applications
Length
Art Director E...n K..a Subscribers Only
Art Director M....fa O...l Subscribers Only
Art Director B...k K...i Subscribers Only
Copywriter I...r D...i Subscribers Only
Copywriter U..r S...ez Subscribers Only
Copywriter ..n Ar.....lar Subscribers Only
Creative Director A..e A...n Subscribers Only
Creative Director J...e Ma.....aum Subscribers Only
Account Director D...z A...ay Subscribers Only
Post Production 1..0 V..t Subscribers Only
Production Company Ra......rks Subscribers Only
3

ASB - Meet Clever Kash, ASB's new cashless moneybox

Permettre aux enfants de matérialiser l'argent et d'en comprendre les valeurs est désormais possible grâce à cette tirelire connectée.

TitleMeet Clever Kash, ASB's new cashless moneybox
Agency
Campaign Meet Clever Kash
Advertiser ASB Bank Limited
Brand ASB

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
PhilosophySubscribers Only
ProblemSubscribers Only
Media Type Product Design/Development
Length
MarketSubscribers Only
Business Director T...sa D...s Subscribers Only
Account Manager A...is M...se Subscribers Only
Account Executive V...y N...n Subscribers Only
Executive Creative Director ..y R....ts Subscribers Only
Executive Creative Director C...y Ch....rs Subscribers Only
Creative Team N...l Mc....ne Subscribers Only
Creative Team N...le S...s Subscribers Only
Director of Content Production J..e ..k Subscribers Only
Digital Producer B....an H....ck Subscribers Only
Editor T...s C...le Subscribers Only
Designer ..b F...n Subscribers Only
Planning Supervisor M...ay S....ts Subscribers Only
Advertising Manager R...r Be....nt Subscribers Only
Advertising Manager M..k G...am Subscribers Only
Advertising Manager E..a L...h Subscribers Only
Advertising Manager ..i D...an Subscribers Only
Advertising Manager Em.....se Fo.....er Subscribers Only
4

Sky Go - Sky Sqreening

Un QR Code a été développé pour offrir la possibilité, grâce au partage et au scan du code, de visualiser un match de football en direct depuis son mobile.

TitleSky Sqreening
Agency
Campaign Sky Sqreening
Advertiser Sky
Brand Sky Go

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PostedJuly 2015
Business SectorSubscribers Only
StorySubscribers Only
Media Type Mobile Advertising
Length
Chief Creative Officer Al.....er S...ll Subscribers Only
Executive Creative Director Ma....as H....ck Subscribers Only
Creative Director F...z R�.....cher Subscribers Only
Creative Director L...nz La......ner Subscribers Only
Copywriter F....an D....up Subscribers Only
Art Director D...an S...m Subscribers Only
Art Director N....as K...n Subscribers Only
Account Director K...in Eb....ch Subscribers Only
Account Director F....an F...z Subscribers Only
Media Agency Me.....us Subscribers Only
Media Planner L...s Pa.....ig Subscribers Only
Production Company fi.....le Subscribers Only
Production Company Producer F....an Ge.....el Subscribers Only
Director T..i T...el Subscribers Only
Director S..n Z....er Subscribers Only
Director Ma....as M....ks Subscribers Only
Director T..o H...ke Subscribers Only
Editor F....an K..b Subscribers Only
Project Manager M..c P..h Subscribers Only
5

Sonochrome - Can you hear the colors?

Cette nouvelle application numérise, sous forme de vibration, toutes les couleurs, pour permettre aux aveugles de les ressentir et les découvrir ou redécouvrir.

TitleCan you hear the colors?
Agency
Campaign Can you hear the colors?
Advertiser Sonochrome
Brand Sonochrome

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PostedOctober 2015
Business SectorSubscribers Only
StorySubscribers Only
Media Type Applications
Length
Creative Director Sv....na C...c Subscribers Only
Copywriter Sv....na C...c Subscribers Only
Art Director S....sa S...c Subscribers Only
Production Company ..d Pr.....ion Subscribers Only
Director S..a Ma....ić Subscribers Only
Production Company Producer M...š �....lić Subscribers Only
Production Company Producer M...a Jo.....ic Subscribers Only
Programmer L...r Rad.......vić Subscribers Only
Programmer �...đe R...ić Subscribers Only
Programmer N...la Cu.....vić Subscribers Only
Programmer D...el š.....vić Subscribers Only
Director of Photography (DOP) L..a Mi.....vić Subscribers Only
Music Composer M...o Mi.....vić Subscribers Only
Editor Al.....dar Mi.....vić Subscribers Only
Account Director V...an Mi.....ić Subscribers Only
Client Services Director J....na N....ić Subscribers Only
Managing Director T...na A...ov Subscribers Only
Chief Executive Officer (CEO) �...ko S...n Subscribers Only
EDITOR'S PICK
+1

Lucozade - We transfer

Comment une boisson énergisante redonne de l'énergie à vos téléchargements.

TitleWe transfer
Agency
Campaign Give Me Strength
Advertiser Suntory
Brand Lucozade

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Be inspired by the best creative work from around the world.

PostedOctober 2015
Business SectorSubscribers Only
Media Type Web Advertising/Banners
Length
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